Category Archive for: Branding

YouTube SEO Ranking Tips

YouTube SEO: How to Optimize Your YouTube Videos in 2024

YouTube is the second largest search engine and the third most visited site in the world. It has over 1 billion monthly active users and its users watch more than 4 billion hours of video each month. Learn how to rank your videos on YouTube and Google that can help boost traffic to your website.…

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How to Find Your Target Audience

How to Find Your Target Audience

Before you can effectively market and sell your products or services, it is essential to identify who your target audience is. Your target audience is the group of people most likely to be interested in what you have to offer, and understanding their needs, preferences, and behaviors can help you tailor your marketing efforts and…

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Branding for Startups: How to Develop a Winning Identity

Branding for Startups: How to Develop a Winning Identity

Before building a house, you need to lay its foundation. Before launching your company, you need to create a brand identity. Your identity is what comes to mind when people encounter your company name, logo, or other visual representation. It’s the one thing that sets you apart from competitors and tells people what they can…

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egochi-google-premier-partner-banner-image

Egochi Named Google AdWords™ Premier Partner

Egochi has achieved a significant milestone in the digital marketing sphere: We’re now a Google AdWords™ Premier Partner! A Journey Towards Excellence Established in 2009, Egochi has consistently been on an upward trajectory, setting new standards in service quality within the realm of digital marketing. Achieving Premier Partner Status is a glowing affirmation of our…

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Reputation management tips

Reputation Management Tips for Controversial Industries

Managing your reputation With the giant leaps and bounds technology has made for our accessibility, convenience, and communication, we have to protect our digital presence. Even more so than in person, an online reputation can be destroyed in a matter of seconds. All it takes is one negative comment. So, how do we go about…

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Profit from these direct mail marketing tips and strategies

10 Tips for Direct Mail Marketing

10 Tips for Direct Mail Marketing Direct mail marketing is one of the most effective sales & marketing strategy. It helps you to directly connect with your potential customers and showcase your message, products & services along with industry-specific knowledge. As per the Data & Marketing Association, 42% people read mailed in catalogs and made…

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Tips For Using Video For Branding

Tips For Using Video For Branding

Tips For Using Video For Branding If you want your brand to stand out in a crowded field of competitors you need to start using video for branding, traditional marketing methods may no longer be effective. The 21st-century marketplace is increasingly complex, demanding new and innovative ways to make an impact. A video is an…

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Influencer Marketing

What is Influencer Marketing? – The Complete Guide

Influencer marketing has become increasingly popular in recent years, with businesses of all sizes using it to reach new audiences and promote their products or services. This trend is expected to continue, with the influencer marketing industry expected to become a $15 billion industry by 2022. One reason for the trend is the increasing influence…

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Branding

The Essential Elements of Successful Branding: The 7 Branding Pillars

Branding is everything in the present day universe of publicizing. There are 2.1 million negative brand correspondences reliably, and you need to guarantee you keep up a vital separation from them. With such a substantial number of contenders, you should pick the alternative to deal with the way that extraordinary branding is a clear science.…

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