Financial Services Digital Marketing Agency

Growth strategies for banks, credit unions, wealth managers, insurers, and fintech. SEO, PPC, web design, and social that meet compliance standards and move the right accounts through the funnel.

Performance You Can Measure

Clear targets, auditable tracking, and reports that tie marketing to accounts opened, funded balances, policies written, and AUM.

+68%
Organic Growth, 6-12 months
−38%
Avg. Cost per Lead
+3.1×
Paid Media ROAS
95%
WCAG 2.2 AA Web Score

Expert Marketing for Financial Institutions

The financial services industry requires specialized marketing expertise that balances regulatory compliance with innovative growth strategies. Our agency understands the unique challenges facing banks, credit unions, investment firms, and fintech companies. We create marketing campaigns that build credibility, attract high-value clients, and deliver measurable results while maintaining strict adherence to industry regulations and compliance standards.

Why Financial Institutions Choose Egochi Digital Marketing Agency

We combine compliance-safe workflows, entity-first SEO, and measurable acquisition to grow funded accounts, policies, and AUM without adding risk.

Compliance-first growth

Review workflows aligned to SEC, FINRA, NCUA, FDIC, CFPB, GLBA, ADA, and brand standards. Start with an SEO audit to surface risks and opportunity.

Technical strength

Secure, crawlable architecture, schema, Core Web Vitals, and log diagnostics built by our Technical SEO team.

Content that educates

Plain-language product explainers, fees, and eligibility with topic clusters and calculators powered by Content Marketing.

Performance acquisition

High-intent search and social, disciplined negative lists, and compliant LPs with PPC Management.

Conversion growth

CRO sprints reduce friction in applications and bookings, supported by Conversion Rate Optimization.

Reputation & analytics

Review velocity and complaint-aware response via Online Reputation Management with GA4 and tracking you can defend.

Financial Services Marketing Solutions

An integrated stack that attracts qualified deposits and borrowers, grows AUM, and improves policy conversion.

SEO

SEO for Financial Services

Entity-rich site architecture, product and branch pages, E-E-A-T, and local signals that win high-intent searches.

Includes keyword mapping, local packs, schema, internal links, and content hubs.
Explore SEO →
PPC

PPC Advertising

Regulated-safe paid search and social with negative lists, disclosures, and landing pages that convert.

Google Ads, remarketing, and account-based LinkedIn where applicable.
See PPC Approach →
WEB

Financial Website Design

Responsive, WCAG-aligned design with clear product flows, rate displays, calculators, and branch finders.

ADA reviews, performance fixes, and form hardening.
View Web Design →
SMM

Social Media Marketing

Education-first content for retail and wealth audiences with compliant approvals and comment policies.

Includes LinkedIn thought leadership and community programs.
Social Strategy →
CRO

Conversion Rate Optimization

Friction audits for applications, disclosures, and CTAs that lift funded accounts, bookings, and policy binds.

A/B testing, UX flows, and trust elements.
Improve Conversions →
LOC

Branch & Agent Local SEO

Scalable locators, GBP management, and citations to reflect accurate NAP and product availability by branch.

Supports banks, credit unions, insurance agents, and advisors.
Local SEO Details →
CNT

Content & Thought Leadership

Explain complex products, fees, and risk in plain English with topic clusters that earn featured snippets.

Structured for AEO and LLMO.
Content Marketing →
AUT

Marketing Automation

Lead capture and nurture sequences for mortgages, deposits, wealth consultations, and insurance quotes.

Event tracking with GA4 and CRM integrations.
Automation & Email →

Our Process

Tightly managed sprints, approvals, and reporting. Built for marketing, compliance, and information security stakeholders.

1

Discovery & Risk Review

Goals, products, geo coverage, underwriting realities, intake tooling, and compliance guardrails.

2

Strategy & Roadmap

Channel mix, budgets, KPI model to AUM, funded accounts, policies bound, and milestones by quarter.

3

Build & QA

Information architecture, copy, creatives, landing pages, tracking plan, and compliance review.

4

Launch & Optimize

Bid strategies, placement controls, negative lists, and ongoing CRO to lift funded conversions.

5

Attribution & Reporting

Dashboards to tie spend to revenue outcomes, with intake notes feeding audience and keyword decisions.

Compliance & Privacy Alignment
SEC Marketing Rule 206(4)-1 friendly content workflows and disclosures
FINRA Rule 2210 communication standards for broker-dealers
GLBA privacy considerations and minimal data capture
WCAG 2.2 AA accessibility checks for public-facing experiences

Nothing here is financial advice. Campaigns undergo approvals before launch.

Finance Case Studies

Selected work highlighting growth in retail banking and fintech.

Financial Sectors We Serve

Specialized marketing expertise across all segments of the financial services industry.

Commercial Banks

Digital strategies for retail banking, business banking, and commercial lending institutions.

Credit Unions

Member-focused programs that highlight community values and competitive rates.

Wealth Management

Advisor and private banking acquisition for AUM growth with compliant content.

Investment Firms

Client acquisition for brokerage firms, RIAs, and investment advisory practices.

Mortgage Lenders

Lead generation campaigns for mortgage brokers, loan officers, and lending institutions.

Fintech Companies

Growth marketing for digital payments, lending apps, and financial technology startups.

Insurance Providers

Multi-channel marketing for life insurance, property coverage, and commercial lines.

Payment Processors

B2B demand for merchant services, payment gateways, and card processing platforms.

Meet Your Financial Marketing Team

Digital marketing specialists with deep financial services experience. We build compliant, high-trust programs that generate qualified demand for banks, credit unions, wealth firms, insurers, and fintech.

Jobin John
Jobin John
Jobin John
Chief Executive Officer
Justin Brown
Justin Brown
Justin Brown
Head of Search Engine Optimization
Bryan Thomson
Bryan Thomson
Bryan Thomson
Head of Web Design & Development
Ina Komins
Ina Komins
Ina Komins
Head of Social Media Marketing
Kierra Pita
Kierra Pita
Kierra Pita
Head of Advertising & Content Marketing
Patricia Turner
Patricia Turner
Patricia Turner
Chief Creative Officer
William Carter
William Carter
William Carter
Chief Digital Strategy Officer
Andrew Miller
Andrew Miller
Andrew Miller
Senior SEO Strategist
Amy Robinson
Amy Robinson
Amy Robinson
Content Marketing Manager
Betty Harrison
Betty Harrison
Betty Harrison
PPC Campaign Specialist
Anthony Carter
Anthony Carter
Anthony Carter
Lead Digital Account Executive
Amanda Cooper
Amanda Cooper
Amanda Cooper
Social Media Director
Carol Parker
Carol Parker
Carol Parker
Senior Client Success Manager
Barbara Bennett
Barbara Bennett
Barbara Bennett
Email Marketing Lead
Charles Turner
Charles Turner
Charles Turner
Technical SEO Analyst
Brian Sullivan
Brian Sullivan
Brian Sullivan
Creative Director
Christine Walker
Christine Walker
Christine Walker
Director of Project Management
Christopher Brooks
Christopher Brooks
Christopher Brooks
Digital Marketing Strategist
Daniel Wright
Daniel Wright
Daniel Wright
Senior Analytics Specialist
David Henderson
David Henderson
David Henderson
Lead Content Strategist
Donna Mitchell
Donna Mitchell
Donna Mitchell
Client Communications Manager
Elizabeth Foster
Elizabeth Foster
Elizabeth Foster
Director of Paid Advertising
Supriya J. John
Supriya J. John
Supriya J. John
Brand Experience Specialist
Emma Scott
Emma Scott
Emma Scott
Social Media Content Creator
George Crawford
George Crawford
George Crawford
Technical Solutions Architect
Jacob Evans
Jacob Evans
Jacob Evans
Digital Content Coordinator
James Anderson
James Anderson
James Anderson
Marketing Automation Specialist
Jason Palmer
Jason Palmer
Jason Palmer
Junior Copywriter
Jeffrey Reynolds
Jeffrey Reynolds
Jeffrey Reynolds
Paid Media Analyst
Jennifer Lewis
Jennifer Lewis
Jennifer Lewis
Community Engagement Specialist
Jonathan Murphy
Jonathan Murphy
Jonathan Murphy
SEO Reporting Specialist
Joseph Morgan
Joseph Morgan
Joseph Morgan
Influencer Marketing Coordinator
Kenneth Stevens
Kenneth Stevens
Kenneth Stevens
Digital PR Manager
Kimberly Harper
Kimberly Harper
Kimberly Harper
Digital Marketing Intern
Kevin Morris
Kevin Morris
Kevin Morris
SEO Outreach Specialist
Lee Dawson
Lee Dawson
Lee Dawson
Junior Web Developer
Linda Peterson
Linda Peterson
Linda Peterson
Email Campaign Coordinator
Lisa Thompson
Lisa Thompson
Lisa Thompson
Social Media Ads Specialist
Margaret Bradley
Margaret Bradley
Margaret Bradley
Marketing Operations Lead
Mark Richards
Mark Richards
Mark Richards
Data & Insights Analyst
Mary Kennedy
Mary Kennedy
Mary Kennedy
Senior Copyeditor
Matthew Clark
Matthew Clark
Matthew Clark
Growth Marketing Manager
Michelle Sanders
Michelle Sanders
Michelle Sanders
Junior Marketing Designer
Michael Foster
Michael Foster
Michael Foster
Senior Conversion Rate Specialist
Nancy Wheeler
Nancy Wheeler
Nancy Wheeler
Digital Analytics Manager
Nicholas Pierce
Nicholas Pierce
Nicholas Pierce
Affiliate Marketing Specialist
Nicole Adams
Nicole Adams
Nicole Adams
Outreach Program Coordinator
Paul Franklin
Paul Franklin
Paul Franklin
Paid Social Campaign Manager
Richard Barnes
Richard Barnes
Richard Barnes
Reputation Management Specialist
Robert Murphy
Robert Murphy
Robert Murphy
Lead Solutions Architect
Ronald Davis
Ronald Davis
Ronald Davis
Marketing Technology Analyst
Ryan Bell
Ryan Bell
Ryan Bell
Paid Media Buyer
Sandra Gregory
Sandra Gregory
Sandra Gregory
Digital Account Coordinator
Scott Hopkins
Scott Hopkins
Scott Hopkins
CRM Implementation Specialist
Shirley Ellis
Shirley Ellis
Shirley Ellis
Customer Insights Manager
Stephanie Cross
Stephanie Cross
Stephanie Cross
Brand Content Designer
Steven Greene
Steven Greene
Steven Greene
Web Analytics Specialist
Susan Price
Susan Price
Susan Price
Affiliate Campaign Manager
Thomas Fisher
Thomas Fisher
Thomas Fisher
Lead Technical Architect
Timothy Nash
Timothy Nash
Timothy Nash
Mobile Marketing Strategist

Financial Services Marketing FAQs

How do you report results for banks and wealth firms? +

We connect calls, forms, and bookings to funded accounts, policies, or AUM. Dashboards show channel, campaign, keyword, and creative impact, not just clicks.

Can you handle multi-branch local SEO at scale? +

Yes. We build branch locators, unique local pages, GBP at scale, and location-specific CTAs with correct NAP and product availability.

What about compliance approvals? +

All assets route through your compliance workflow. We include disclosures and keep archives for review and recordkeeping.

What budgets make sense to start? +

Most retail programs start around $3k–$10k monthly management plus media. Wealth, mortgage, and insurance vary by market and goal.

Do you create calculators and tools? +

We can implement rate, payment, ROI, and savings calculators with analytics events for conversion insights.

Will my website meet accessibility guidelines? +

We audit against WCAG 2.2 AA and improve color contrast, focus states, semantic structure, and keyboard navigation.

Why Egochi Is the Right Choice

You get a partner that speaks compliance and performance. We combine regulated-industry workflows with deep technical SEO, precise paid acquisition, and conversion design for durable growth without reputational or legal risk. Learn more Awards & Recognition and About Egochi.

Ready to Grow with a Finance-Focused Team?

Get a free audit covering search visibility, paid opportunity, CRO issues, and compliance notes. We will map impact to accounts, policies, and AUM.





















    Questions? Call (888) 644-7795 or email [email protected]

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