Fitness Marketing Agency

Growth programs for gyms, boutique studios, trainers, and fitness apps. We drive trial sign-ups, memberships, class bookings, and high LTV plans with local SEO, paid media, content, and conversion design.

New Trials

+92%

Intro offers, free week, class pass funnels.

Membership Conversions

+61%

On-page CRO, staff follow-up, SMS nurture.

Show-up Rate

+38%

Reminders, maps, time slots, friction fixes.

CAC Reduction

−27%

Better intent, negative lists, faster pages.

What Is a Fitness Marketing Agency?

Fitness marketing combines local search, paid media, social content, video, email, and UX to fill classes and grow memberships. It aligns offers, scheduling, and retention tactics so your location and trainers stay fully booked.

  • Outcomes: trial sign-ups, memberships, PT packages, app installs, higher retention
  • Surfaces: Google Business Profile, class pages, schedule, trainers, reviews, reels, shorts
  • Signals: E-E-A-T, fast pages, consistent NAP, real reviews, clear offers, strong media

Why Fitness Brands Choose Egochi

Offer clarity, local intent capture, and creative that motivates action, all measured to revenue events.

Offer architecture

Intro stack for trials and class packs with clear price cues and limited-time nudges that do not mislead.

Local visibility at scale

GBP, location pages, class schema, and reviews that lift calls, directions, and bookings.

Video and UGC

Short-form concepts for trainers and members, edited for hooks and watch time with brand safety.

Paid media discipline

Intent keywords, geo fences, lookalikes, and negative lists that protect spend and lift CVR.

Conversion science

Schedule UX, forms, wallet-ready pay, and social proof to reduce friction and no-shows.

Attribution you can trust

GA4, call tracking, and CRM notes tied to trials, memberships, PT, and LTV.

Fitness Marketing Services

Pick a modality to see exactly how we fill classes, grow memberships, and lift LTV.

Local & Organic SEO for Fitness

  • Location pages, class and trainer entities, internal links mapped to intent
  • Google Business Profile, categories, products, offers, and review velocity
  • Schema for classes, schedules, FAQs, and how-to snippets for AEO
  • Media optimization for shorts, reels, and “near me” surfaces
Built for discoverability, trust, and real-world bookings.

Paid Search & Social

  • Trial and membership objectives, creative testing, and geo-tight audiences
  • Negative lists, sitelinks, and value props tuned for CTR and CVR
  • YouTube action formats and short-form hooks that earn watch time
  • Budget pacing by location with clean attribution to revenue
Campaigns align to unit economics and lifetime value.

Web Design & Funnels

  • Fast pages, schedule UX, wallet pay, and friction-free trials
  • Clear pricing, refund policy highlights, and trust badges
  • WCAG 2.2 checks and Core Web Vitals improvements
Sites that remove friction and make booking simple.

Social Media & Video

  • Trainer features, member stories, challenges, and UGC remixing
  • Posting cadence, comments policy, and community replies
  • Shorts and reels tuned for hooks and on-screen captions
Content that inspires action without overpromising.

Conversion Rate Optimization

  • Form simplification, slot availability cues, and social proof
  • A/B tests with clear winners and post-signup follow-ups
Fewer clicks, more bookings, better show-up rates.

Content & Guides

  • Class explainers, trainer bios, nutrition basics, safety FAQs
  • Entity-rich outlines aimed at PAA and featured snippets
Clarity that educates and ranks.

Reviews & Reputation

  • Ethical review asks, response playbooks, and complaint handling
  • Local Pack lift that improves selection and conversions
Trust builders that survive scrutiny.

Analytics & LTV

  • GA4, call tracking, and CRM notes tied to trials and memberships
  • Dashboards that surface LTV and churn risk
Decisions based on revenue, not vanity metrics.

Fitness Segments We Serve

Gyms

Intro offers, day passes, and referral loops that grow memberships.

Boutique Studios

Yoga, Pilates, barre, HIIT, and spin with class pack funnels.

CrossFit & Functional

On-ramp, small-group PT, and performance-based plans.

Martial Arts

Kids and adult programs with clear belt-path retention.

Personal Trainers

Lead funnels for packages, assessments, and semi-private sessions.

Wellness Clinics

Recovery, massage, and nutrition add-ons with careful claims.

Swim & Kids Fitness

Seasonal enrollment and waitlist management with reminders.

Fitness Apps

Install and subscription flows with cohort-based creative tests.

How Our Fitness Marketing Program Works

Roll through the circuit. Each station adds the next layer of growth, from offer to retention.

Station 1

Offer & Pricing Fit

Design an intro offer that attracts without undercutting value.

  • Competitive scan and unit economics
  • Price cues and limited-time nudges that do not mislead
  • Clear refund and freeze policies for trust
Station 2

Local Intent & SEO

Win “near me” and class searches with strong entities and reviews.

  • GBP optimization, categories, products, and posts
  • Location pages, class schema, trainer bios
  • Media and FAQ built for AEO
Station 3

Paid Media & Creatives

Target intent, test hooks, and keep budgets tight to the map.

  • Search and social with negative lists and sitelinks
  • Short-form video with on-screen captions
  • Budget pacing by location and offer
Station 4

Conversion & Schedule UX

Make booking simple and reduce no-shows.

  • Fast pages, slot visibility, and wallet pay
  • SMS reminders and map links
  • Form simplification and social proof
Station 5

Retention & LTV

Keep members engaged and build upgrades.

  • Progress emails and community prompts
  • Challenges and referral loops
  • Churn risk signals surfaced in dashboards

Fitness Marketing Results

Selected outcomes from multi-location gyms and boutique studios.

Fitness App case study

Mark Lauren

Revolutionary workout app designed to help you get fit at home.

+78%Sign-ups
−23%CAC
$1M+Gross Profit
Boutique studio case study

Wahoo Fitness

Leading provider of smart indoor and outdoor fitness equipment’s.

+122%Local Views
150K+Monthly Visitors
+34%Monthly Sales

Meet Your Fitness Growth Team

Specialists in local search, paid media, social content, and conversion design for fitness brands. We build programs that owners and managers can measure.

Jobin John
Jobin John
Jobin John
Chief Executive Officer
Justin Brown
Justin Brown
Justin Brown
Head of Search Engine Optimization
Bryan Thomson
Bryan Thomson
Bryan Thomson
Head of Web Design & Development
Ina Komins
Ina Komins
Ina Komins
Head of Social Media Marketing
Kierra Pita
Kierra Pita
Kierra Pita
Head of Advertising & Content Marketing
Patricia Turner
Patricia Turner
Patricia Turner
Chief Creative Officer
William Carter
William Carter
William Carter
Chief Digital Strategy Officer
Andrew Miller
Andrew Miller
Andrew Miller
Senior SEO Strategist
Amy Robinson
Amy Robinson
Amy Robinson
Content Marketing Manager
Betty Harrison
Betty Harrison
Betty Harrison
PPC Campaign Specialist
Anthony Carter
Anthony Carter
Anthony Carter
Lead Digital Account Executive
Amanda Cooper
Amanda Cooper
Amanda Cooper
Social Media Director
Carol Parker
Carol Parker
Carol Parker
Senior Client Success Manager
Barbara Bennett
Barbara Bennett
Barbara Bennett
Email Marketing Lead
Charles Turner
Charles Turner
Charles Turner
Technical SEO Analyst
Brian Sullivan
Brian Sullivan
Brian Sullivan
Creative Director
Christine Walker
Christine Walker
Christine Walker
Director of Project Management
Christopher Brooks
Christopher Brooks
Christopher Brooks
Digital Marketing Strategist
Daniel Wright
Daniel Wright
Daniel Wright
Senior Analytics Specialist
David Henderson
David Henderson
David Henderson
Lead Content Strategist
Donna Mitchell
Donna Mitchell
Donna Mitchell
Client Communications Manager
Elizabeth Foster
Elizabeth Foster
Elizabeth Foster
Director of Paid Advertising
Supriya J. John
Supriya J. John
Supriya J. John
Brand Experience Specialist
Emma Scott
Emma Scott
Emma Scott
Social Media Content Creator
George Crawford
George Crawford
George Crawford
Technical Solutions Architect
Jacob Evans
Jacob Evans
Jacob Evans
Digital Content Coordinator
James Anderson
James Anderson
James Anderson
Marketing Automation Specialist
Jason Palmer
Jason Palmer
Jason Palmer
Junior Copywriter
Jeffrey Reynolds
Jeffrey Reynolds
Jeffrey Reynolds
Paid Media Analyst
Jennifer Lewis
Jennifer Lewis
Jennifer Lewis
Community Engagement Specialist
Jonathan Murphy
Jonathan Murphy
Jonathan Murphy
SEO Reporting Specialist
Joseph Morgan
Joseph Morgan
Joseph Morgan
Influencer Marketing Coordinator
Kenneth Stevens
Kenneth Stevens
Kenneth Stevens
Digital PR Manager
Kimberly Harper
Kimberly Harper
Kimberly Harper
Digital Marketing Intern
Kevin Morris
Kevin Morris
Kevin Morris
SEO Outreach Specialist
Lee Dawson
Lee Dawson
Lee Dawson
Junior Web Developer
Linda Peterson
Linda Peterson
Linda Peterson
Email Campaign Coordinator
Lisa Thompson
Lisa Thompson
Lisa Thompson
Social Media Ads Specialist
Margaret Bradley
Margaret Bradley
Margaret Bradley
Marketing Operations Lead
Mark Richards
Mark Richards
Mark Richards
Data & Insights Analyst
Mary Kennedy
Mary Kennedy
Mary Kennedy
Senior Copyeditor
Matthew Clark
Matthew Clark
Matthew Clark
Growth Marketing Manager
Michelle Sanders
Michelle Sanders
Michelle Sanders
Junior Marketing Designer
Michael Foster
Michael Foster
Michael Foster
Senior Conversion Rate Specialist
Nancy Wheeler
Nancy Wheeler
Nancy Wheeler
Digital Analytics Manager
Nicholas Pierce
Nicholas Pierce
Nicholas Pierce
Affiliate Marketing Specialist
Nicole Adams
Nicole Adams
Nicole Adams
Outreach Program Coordinator
Paul Franklin
Paul Franklin
Paul Franklin
Paid Social Campaign Manager
Richard Barnes
Richard Barnes
Richard Barnes
Reputation Management Specialist
Robert Murphy
Robert Murphy
Robert Murphy
Lead Solutions Architect
Ronald Davis
Ronald Davis
Ronald Davis
Marketing Technology Analyst
Ryan Bell
Ryan Bell
Ryan Bell
Paid Media Buyer
Sandra Gregory
Sandra Gregory
Sandra Gregory
Digital Account Coordinator
Scott Hopkins
Scott Hopkins
Scott Hopkins
CRM Implementation Specialist
Shirley Ellis
Shirley Ellis
Shirley Ellis
Customer Insights Manager
Stephanie Cross
Stephanie Cross
Stephanie Cross
Brand Content Designer
Steven Greene
Steven Greene
Steven Greene
Web Analytics Specialist
Susan Price
Susan Price
Susan Price
Affiliate Campaign Manager
Thomas Fisher
Thomas Fisher
Thomas Fisher
Lead Technical Architect
Timothy Nash
Timothy Nash
Timothy Nash
Mobile Marketing Strategist

Fitness Marketing FAQs

How fast can we see results?+

Paid media and schedule fixes generate activity in weeks. SEO momentum builds over 3 to 4 months with stronger gains by 6 to 9 months.

What offers work best right now?+

Low-friction trials, first-class free, and short class packs perform well. We test against your margins and seasonality so the offer pays back.

How do you track real revenue, not just clicks?+

GA4, call tracking, and CRM notes connect trials and memberships to channels, keywords, and creatives. Dashboards show LTV and churn risk.

Do you work with multi-location brands?+

Yes. We manage GBP at scale, location pages, and budget pacing by store with shared creative and local tweaks.

What budgets make sense to start?+

Most locations start with $2k to $6k monthly media plus management. Multi-location and app growth vary by market and goals.

Ready to Grow Memberships and Book More Classes?

Get a free plan covering offers, local search gaps, ad opportunities, schedule UX, and retention levers. We map impact to trials, memberships, and LTV.





















    Questions? Call (888) 644-7795 or email [email protected]

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