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Category Archive for: Social Media Marketing

AB Split Testing

A/B Split Testing: The What, Why & How of A/B testing

A/B Split Testing A/B Split Testing: You might have heard of a technique called “A/B testing” that was getting a lot of attention in the world of Internet marketing. If you haven’t gotten on the bandwagon and implemented a few of these tests on your site, then it’s high time you get started. The reasons…

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Tips For Using Video For Branding

Tips For Using Video For Branding

Tips For Using Video For Branding If you want your brand to stand out in a crowded field of competitors you need to start using video for branding, traditional marketing methods may no longer be effective. The 21st-century marketplace is increasingly complex, demanding new and innovative ways to make an impact. A video is an…

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Generate Traffic Using StumbleUpon

How To Generate Traffic Using StumbleUpon

How To Generate Traffic Using StumbleUpon If you are a social network user like me, you would love what I am going to talk about this post. Yes, it’s a social network, as a matter of fact, the largest social network in the U.S in terms of driving web traffic. It’s StumbleUpon and it’s certainly…

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Using Twitter To Build Brand Integrity

Using Twitter To Build Brand Integrity

Using Twitter To Build Brand Integrity A company’s ability to humanize itself gives its reputation an endearing appeal to the public. High-ranking executives who take time to interact with ground-level clients and customers are assets to a company’s marketing and advertising goals. With the advent of enterprise blogging, companies can now use social media to…

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Mom's Using YouTube

Mom’s Using YouTube: Targeting Potential is Higher Than You Think

When I think of “Moms using YouTube” my first instinct is to think of my mom and, to be completely honest, I have a hard time imagining her turning to this platform with any degree of regularity. But then I realize that, as the father of two, my wife is also a mom! With that…

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