OXDASIA
Project Details
Industry: Healthcare
Platform: Squarespace
Services Provided: ADA Compliance, Content Writing, Web Design, Web Development
Focus: Lead Generation
Business Type: B2C business-to-consumer
View ProjectProject Description
OXDASIA is a Spanish sports medicine brand dedicated to serving athletes, physiotherapists, and sports medicine professionals. They offer advanced recovery tools, clinic-grade rehabilitation gear, and expert guidance. To showcase their expertise and meet accessibility standards, OXDASIA teamed with Egochi to rebuild their Squarespace site, craft clear technical content, and achieve full ADA compliance.
Our aim was to deliver a clean, professional website where coaches and clinicians can explore products, download clinical guides, and contact OXDASIA with ease. We combined intuitive web design, in-depth content writing, and strict ADA compliance to ensure maximum reach and usability.
The Challenge
The previous site lacked detailed product pages and accessibility features. Prospective clients struggled to find rehabilitation protocols or ADA-friendly navigation, leading to low engagement and missed professional inquiries.
Strategy & Solution
We redesigned the Squarespace site with a clear hierarchy, dedicated product detail templates, and downloadable protocol PDFs. Every page was built to WCAG standards—adding keyboard navigation, ARIA labels, and high-contrast themes. Technical content was rewritten with targeted keywords like “sports medicine equipment Spain” and “physiotherapy recovery tools” to boost search visibility.
Results
After relaunch: organic sessions rose by +80%; professional inquiries climbed to 180 per month; and the site achieved a perfect 100% ADA compliance score.
+80%
Organic Traffic Boost
180
Inquiries/Month
100%
ADA Compliance Score
