Sivana
Project Details
Platform: Shopify
Services Provided: SEO, Web Design
Focus: Ecommerce
Business Type: B2C business-to-consumer
View ProjectProject Description
Sivana is an eco-friendly clothing brand that creates soft, sustainable apparel using bamboo fabric. Focused on merging comfort with style, Sivana wanted to revamp its digital presence on Shopify to clearly convey its green values and premium quality. Partnering with Egochi, the brand aimed to design a sleek, modern website and improve its search visibility so that eco-conscious shoppers can easily find and trust their unique offerings.
The project was driven by the need to better showcase the natural benefits of bamboo clothing and to capture the growing demand for sustainable fashion. Every element of the new site was crafted to highlight the brand’s commitment to the environment while ensuring an intuitive shopping experience.
The Challenge
Sivana’s previous website did not reflect its sustainable ethos or the superior quality of its products. Customers had difficulty understanding the unique benefits of bamboo fabric, and poor search rankings limited its visibility among eco-friendly fashion seekers.
Strategy & Solution
Egochi revamped the entire Shopify site with a clean, modern design that emphasizes natural textures and eco-friendly messaging. The SEO strategy was overhauled to target specific green fashion keywords, and content was enriched to tell the brand’s story of sustainability and innovation. This approach helped to make the site more engaging and easier to navigate for customers looking for high-quality, sustainable apparel.
Results
The redesigned website and refined SEO strategy delivered strong results: organic traffic increased by +78%, monthly visits grew to 50K, and conversion rates improved by +60%. These outcomes have firmly established Sivana as a trusted leader in the sustainable fashion market.
+78%
Organic Traffic Boost
50K
Monthly Visitors
+60%
Conversion Increase
