Web Design for Financial Services
ADA compliant, secure, and SEO ready websites for banks, credit unions, wealth managers, insurers, mortgage lenders, and fintech. Built for Core Web Vitals, WCAG 2.2 AA, GLBA privacy, FFIEC usability guidance, and SEC or FINRA marketing rules.
What Is Financial Services Web Design?
Financial services web design combines accessibility, security, conversion science, and entity based SEO to launch compliant, fast, and discoverable experiences. Sites must explain products clearly, route users to calculators and applications, and scale branch and advisor templates for Local Pack wins.
- Outcomes: funded accounts, applications, policy binds, booked consultations, AUM growth, and lower cost per acquisition
- Surfaces: product pages, rate tables, calculators, branch or advisor pages, FAQs, and disclosures
- Quality signals: E E A T for YMYL, WCAG 2.2 AA checks, CWV performance, archives, and structured data
Measured UX and Conversion Wins
Design decisions are tied to revenue. Dashboards show Core Web Vitals, form conversion, accessibility scores, and qualified lead volume.
Why Financial Institutions Choose Egochi for Web Design
Accessibility, compliance, and search performance in one system, from design tokens to branch scale.
Accessibility by design
Color contrast, focus states, keyboard support, semantic HTML, media alternatives, and audit scripts tuned to WCAG 2.2 AA.
Entity rich architecture
Schema for products, rates, FAQs, branches, and advisors with clean IA, crawl depth control, and internal links.
Secure patterns
Minimal data capture, privacy language aligned to GLBA, sensible anti spam, and vendor hardening with least privilege.
Design system and components
Reusable cards, rate tables, calculator shells, FAQ accordions, and locator modules that speed delivery.
Local at scale
Templates for branch pages and advisor bios, GBP data mapping, and structured FAQs for Answer Engine results.
Attribution you can defend
GA4, call tracking, and intake notes mapped to products, approvals, policy binds, and AUM for board ready reporting.
Financial Services Web Design Solutions
A component library and delivery workflow that launches fast, compliant, and high converting financial websites.
Information Architecture
Task based navigation for products, rates, calculators, branch or advisor pages, and support. Shallow paths and meaningful labels.
WCAG 2.2 AA Accessibility
Contrast, focus, semantics, alt text, captions, aria where appropriate, and periodic audits with remediation plans.
Performance & Core Web Vitals
Lean JS, optimized media, server caching, critical CSS, and predictable layout to improve LCP, INP, and CLS.
Design System
Tokens, type scale, grids, and components for rate tables, calculators, cards, and FAQs with governance rules.
CMS & Governance
Editorial roles, approval flows, content types for products, rates, branches, advisors, and FAQs.
Compliance Ready
Disclosure blocks, archive feeds, change logs, and language patterns aligned to SEC and FINRA guidance.
Branch & Advisor Templates
Scalable locator, branch pages, and advisor bios with services, reviews, and structured data for Local Pack.
Calculators & Tools
Mortgage, savings, payment, and ROI tools with event tracking, schema, and linkable results.
Schema & AEO
Product, FAQ, Organization, and LocalBusiness markup plus Q&A patterns for Answer Engines and snippets.
Conversion UX
Trust blocks, fee or rate clarity, staged forms, and friction audits that raise completion rates.
Security & Privacy
Hardened plugins, least privilege accounts, secure headers, and cookie control with GLBA aligned notices.
QA & Launch
Accessibility, performance, SEO, and analytics checks before go live with rollback points and archives.
Financial Web Design Sectors We Cover
Bank Web Design
Retail and business banking with rate tables, calculators, branch pages, and account opening flows.
Credit Union Web Design
Member first navigation, community signals, and locator scale with strong accessibility and mobile UX.
Wealth Management Web Design
Advisor bios, investment explainer content, disclosure ready blocks, and consultation booking.
Insurance Web Design
Line specific pages, quote forms, agent finders, and claim support paths that reduce friction.
Mortgage Web Design
Loan officer pages, calculators, rate education, and pre approval journeys that convert.
Fintech UX & UI
Feature explainers, onboarding flows, and documentation that earn links and trust safely.
Payment Processor Web Design
Merchant services with integration pages, security proof, and partner validations.
Private Banking Web Design
High net worth journeys, reputation evidence, and discreet consultation flows.
How Our FinServ Web Design Program Works
A sprint model with design, engineering, compliance, and analytics working in parallel, then merging at QA.
Discovery & Risk Review
Products, geo coverage, accessibility posture, data capture, disclosures, and brand rules with stakeholder interviews.
Architecture & System
IA, component inventory, design tokens, and CMS content types for products, rates, branches, advisors, and FAQs.
Build & Integrations
Templates, calculators, locator, search, analytics, and consent with performance budgets.
Compliance & QA
Accessibility audits, copy checks, disclosure placement, archives, and change logs before approvals.
Launch & Optimization
Monitor CWV, Answer Engine coverage, Local Pack, and conversion with iterative tests on forms and CTAs.
Nothing here is financial advice. All assets route through your approvals before publication.
Financial Services Web Design Case Studies
Design systems and launches that improved usability, speed, and qualified demand.
Bank of Sun Prairie
Component library, branch templates, and calculator shells that lifted conversions and Local Pack signals.
Affirm Holdings
Fintech UX, feature explainers, and performance budgets that improved engagement and crawl efficiency.
Meet Your Finance Web Design Team
Specialists in accessibility, compliant copy, secure engineering, and search performance for regulated industries.
Financial Services Web Design FAQs
How is financial web design different from other industries?+
It must meet accessibility, security, and compliance expectations while staying fast and easy to use. Language, disclosures, archives, and templates are part of the system.
What timeline to launch should we expect?+
Most sites launch in 8 to 16 weeks depending on scope, integrations, and approvals. We release in sprints so value arrives earlier.
What CMS do you recommend?+
We use WordPress with structured content types or headless setups when scale, speed, or workflows require it. Governance and roles are configured from day one.
How do you ensure accessibility?+
We design with WCAG in mind, run automated and manual audits, add semantic markup, provide media alternatives, and fix issues before launch.
How do you connect design with SEO?+
Entity based IA, structured data, internal links, fast pages, and AEO Q&A blocks help you win snippets, Local Pack, and Answer Engines.
Ready to Launch a Finance Ready Website?
Get a free architecture and accessibility audit with entity mapping, component recommendations, and performance targets. We tie results to accounts, approvals, and AUM.
Questions? Call (888) 644-7795 or email [email protected]
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