How much does a law firm website cost?

Site builds are quoted by scope after a short call, since a five-attorney local firm and a multi-office litigation practice are different projects. Many firms fold the build into an ongoing plan, which starts at $1,500 monthly at Egochi and covers design, SEO, and updates together.

What should a law firm website include?

Attorney bios with bar admissions and real photos, a page for each practice area, results presented with your state bar disclaimers, Google and Avvo reviews, and two intake paths: tap-to-call for urgent matters, a consultation form for planned ones. Egochi builds them in roughly that order, because visitors verify credibility first and browse second.

Can law firms show case results on their website?

In most states yes, with rules. Bars generally require that results not imply a promise and that language make clear outcomes depend on the facts of each case; some states add specific disclaimer wording. Egochi designs results sections with the framing built in, and your ethics counsel reviews the pattern once before it ships.

How does a law firm website earn AI search citations?

AI Overviews, ChatGPT, Gemini, and Perplexity cite firms they can verify: attorney credentials marked up in schema, practice-area pages that answer one question cleanly, and a site that agrees with the Google Business Profile and directories around it. Egochi builds those signals into the design, so the same site converts prospects and gets named by assistants.

What should a law firm look for in a web design agency?

Ask how the sitemap gets decided, because practice-area architecture is where rankings and conversions are both won, and a rebuild that drops old URLs without redirects erases years of work. Ask how case results will be framed under your state bar rules, and test their past builds on a phone. A vendor whose contract keeps the site when you leave deserves a close read.

Law Firm Web Design Agency

The first thing a prospective client does on a law firm website is check whether you are for real: who the attorneys are, where they are admitted, what they have handled, what past clients say. Egochi designs law firm websites around that credibility check and what follows it: attorney bios that read like proof, practice-area pages for every case type you want, results presented inside bar advertising rules, and an intake path matched to how urgent the visitor's problem is. Built static-fast on phones, where the arrested and the injured are actually reading. Site builds are quoted per project; ongoing plans that include design work start at $1,500 monthly. Get a free quote.

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What a Law Firm Website Has to Get Right

Four decisions Egochi makes deliberately on every build, because they separate a site that books consultations from an online brochure.

The credibility check comes before the phone call

Visitors scan for bar admissions, years in practice, real attorney photos, and recognizable results before they read a word of marketing copy. Bios buried three clicks deep fail that scan. Egochi designs the proof onto the surface: credentials in the bio grid, admissions visible, and the evidence a skeptical prospect needs placed where the skepticism happens.

Practice-area architecture is the skeleton

A page per case type is how prospects self-select and how Google ranks legal sites, which makes the sitemap the most important design decision of the build. It is also where design and SEO for lawyers meet: a rebuild that drops or renames those pages without redirects throws away rankings the firm spent years earning.

Case results need bar-rule framing

Verdicts and settlements persuade, and every state bar has rules about showing them: no implied promises, and language stating that results depend on the facts of each case. Egochi designs results sections that carry the disclaimer as part of the layout, so the proof stays powerful and the presentation stays defensible.

Two visitors, two intake paths

Someone arrested last night needs a phone number under their thumb and nothing in the way. Someone planning an estate wants to read, compare, and send a consultation request at 11pm. A single contact form fails both, so Egochi designs the urgent path and the deliberate path separately, on every practice-area page.

What's Inside a Law Firm Website Build

Six deliverables Egochi ships on every build, all in service of the visitor deciding whether to trust you with their case.

Credibility-First Attorney Bios

Egochi builds bio pages as evidence: admissions, education, practice history, and real photographs, structured so the trust scan succeeds in seconds.
Practice-Area Page System

Egochi creates a dedicated page for each case type with the questions prospects actually have, designed to convert and structured to rank.
Dual Intake Paths

Egochi designs a persistent tap-to-call route for urgent matters and a considered consultation-request path for planned ones, both tracked.
Bar-Compliant Results Display

Egochi presents verdicts, settlements, and recognitions with the disclaimers your state bar expects, designed in rather than bolted on.
Static-Fast Build

Egochi ships a modern static build with green Core Web Vitals and no plugin bloat, because your highest-stakes visitor is often on a phone under stress.
Review and Proof Placement

Egochi places your real Google and Avvo reviews at decision points: beside consultation forms, on practice-area pages, wherever hesitation happens.

A Law Firm Website AI Systems Can Read

The credibility check a prospect runs by eye, AI assistants now run at machine speed: who the attorneys are, where they are admitted, which matters the firm handles, what reviews say. Egochi builds law firm sites so AI Overviews, ChatGPT, Gemini, and Perplexity can parse those answers and cite the firm, with nothing on the page that reads as an outcome promise.

Google AI OverviewsChatGPTGeminiPerplexity

Attorney bios double as structured data

The admissions, education, and practice history a prospect scans get marked up in schema on every bio Egochi builds, so Gemini and Perplexity can verify the credential behind an answer before naming the firm. Machine-checkable expertise is the currency of AI citations in legal.
Practice-area pages answer one question each

AI Overviews and ChatGPT lift from pages that resolve a single question cleanly: what this case type involves, how fees work, what happens first. Egochi structures each practice-area page in that quotable shape, which is the same shape that wins featured snippets and converts humans.
Clean markup decides what gets parsed

A static-fast build with semantic structure and no plugin bloat is not just a speed score; it is what lets crawlers and AI systems read the site reliably. Egochi ships builds where the important answers live in parseable text, not in widgets a machine skips.
The site anchors the entity everywhere else

Assistants cross-check the website against Google Business Profile, Avvo, and the legal directories before trusting any of them. Egochi keeps attorneys, practice areas, offices, and reviews consistent across all of it, so the site your prospects trust is the one the systems cite.

How a Law Firm Site Gets Built

Teardown of the current site

Egochi reviews your site the way a prospect does: how fast the credibility check resolves, how many taps to a phone number, which practice areas have no page, and what loads on a weak signal.
Architecture and page map

You approve a sitemap before design starts: every practice-area page, the bio structure, the intake paths, and the redirect plan for existing rankings, so nothing important gets improvised later.
Design around the credibility check

Egochi puts admissions, results, and reviews where the trust scan lands, with results sections framed per your state bar rules and reviewed by your ethics counsel before build.
Static build and speed pass

Egochi ships the site as a modern static build, tested on mid-range phones and slow connections, with Core Web Vitals held in the green before launch rather than patched after it.
Launch with redirects and tracking

Egochi takes call and form tracking live with the site, redirects preserve every ranking the old pages earned, and your team gets a simple way to add results and reviews without breaking anything.

Fair Questions About Law Firm Websites

Our site is old but it works. What would a rebuild actually change?

Two numbers: the share of visitors who contact you, and what your rankings feed you to convert. If the credibility check fails, practice areas share one page, or the site drags on phones, you are losing consultations invisibly, because the prospect who leaves never tells you. The Egochi teardown makes those losses visible before you decide anything.

Why not use a legal website template vendor?

Template platforms are fast and fine at looking like a law firm site. The tradeoffs are the ones lawyers should read closely: monthly fees that never end, sites you often cannot take with you, and the same layout as a thousand other firms. If you leave, you may start from zero. Egochi builds sites the firm owns outright, on open technology any developer can maintain.

Do we really need a page for every practice area?

For every one you want cases from, yes. A prospect with a custody problem and a prospect with a DUI need different proof and ask different questions, and search treats them as entirely different markets. One combined practice-areas list serves neither visitor and ranks for neither search. The page map is where Egochi decides that with you, before any design.

How long does a build take, and what do you need from us?

A focused firm site typically runs six to ten weeks from kickoff, longer when photography or many practice areas are involved. From you: attorney credentials and photos, your results and the rules your bar sets for showing them, and an hour or two of questions. Firms that deliver bios and photos early shorten the timeline more than anything else.

Common Mistakes to Avoid

Burying attorney bios and bar admissions three clicks deep, failing the first check every prospect runs.
Publishing verdicts and settlements without the facts-of-each-case disclaimer your state bar expects.
Funneling a 2am arrest search and a six-month estate-planning search into the same generic contact form.
Rebuilding without redirects and losing the practice-area rankings the old site quietly earned over years.
Filling the site with stock gavels and courthouse columns instead of the real attorneys the prospect is deciding whether to trust.

Websites and Builds Behind the Numbers

The row leads with the two law firm engagements in the register, including the Van Severen redesign this page's method comes from. Egochi restates each client's published case study numbers and nothing else.

Culbertson Law

Family Law Firm | Site & Local Presence

A family law practice whose site and profile had to convert the prospects its rankings brought in. Egochi rebuilt both, and the calls that followed were qualified, not just counted.
- +91% Qualified Calls
- 47 New Google Reviews
- 9 → 2 Map Pack Position
See the case study →
Van Severen Law Office

Criminal Defense Firm | Website Redesign

The design proof of this page. Egochi redesigned the firm site around authority, empathy, and local defense searches, and the firm now fields a steady flow of inquiries it can trace to the build.
- 100+ Monthly Client Inquiries
- +150% Organic Traffic Increase
- Top 3 Local Ranking for Key Terms
See the case study →
Darrow

Wealth Management Firm | ADA-Compliant Rebuild

A financial planning firm that needed its site accessible to every prospective client and defensible to compliance. Egochi ran the ADA pass beside SEO and paid work, one build serving all three.
- +90% ADA Accessibility Lift
- +72% Organic Traffic Increase
- +68% PPC Conversion Lift
See the case study →
Massachusetts Dental

Dental Practice | Randolph, MA

A local practice whose site had to turn nearby searches into booked appointments, the same conversion job a firm site has. Egochi built the presence that made the phone ring.
- 68% Booked Appointments Rise
- 120% Organic Sessions Lift
- 112% GBP Actions Growth
See the case study →
NY Endo Studio

Endodontics Studio | New York City

A credential-led specialty practice whose pages had to persuade two audiences at once, patients and referrers. Egochi rebuilt them, and both discovery and lead cost improved.
- 96% New Users Increase
- 132% GBP Discovery Views
- 32% Lower Cost per Lead
See the case study →
TriCity National Bank

Community Bank | Regulated Industry

A bank whose site carries the same burden a firm site does: institutional trust, checked by regulators. Egochi grew its search, paid, and email performance on that foundation.
- +90% Organic Traffic Surge
- +80% Email Engagement Lift
- +77% PPC Conversion Rate
See the case study →

See How Egochi Works

A short look at how our team plans, builds, and reports on client work.

Is This Right for You?

This is for you if

Your current site hides credentials, drags on phones, or funnels every case type to one contact form.
You are adding or growing practice areas and the site has no credible page to receive that demand.
You have rankings worth protecting and want a rebuild that treats redirects as non-negotiable.

This may not be the right fit if

You want a template live by Friday; a credibility-first build takes real attorney material and a few weeks.
You only need a one-page online business card and no new matters from search; a full rebuild will not earn its cost there.

See the work: Legal case studies · Web design case studies

The Complete Law Firm Program

This page is one part of a five-part program. Each piece works alone and works better together.

Common Questions About Law Firm Web Design

How much does a law firm website cost?

Site builds are quoted by scope after a short call, since a five-attorney local firm and a multi-office litigation practice are different projects. Many firms fold the build into an ongoing plan, which starts at $1,500 monthly at Egochi and covers design, SEO, and updates together.
What should a law firm website include?

Attorney bios with bar admissions and real photos, a page for each practice area, results presented with your state bar disclaimers, Google and Avvo reviews, and two intake paths: tap-to-call for urgent matters, a consultation form for planned ones. Egochi builds them in roughly that order, because visitors verify credibility first and browse second.
Can law firms show case results on their website?

In most states yes, with rules. Bars generally require that results not imply a promise and that language make clear outcomes depend on the facts of each case; some states add specific disclaimer wording. Egochi designs results sections with the framing built in, and your ethics counsel reviews the pattern once before it ships.
How does a law firm website earn AI search citations?

AI Overviews, ChatGPT, Gemini, and Perplexity cite firms they can verify: attorney credentials marked up in schema, practice-area pages that answer one question cleanly, and a site that agrees with the Google Business Profile and directories around it. Egochi builds those signals into the design, so the same site converts prospects and gets named by assistants.
What should a law firm look for in a web design agency?

Ask how the sitemap gets decided, because practice-area architecture is where rankings and conversions are both won, and a rebuild that drops old URLs without redirects erases years of work. Ask how case results will be framed under your state bar rules, and test their past builds on a phone. A vendor whose contract keeps the site when you leave deserves a close read.