Remodeler SEO Services That Win High-Value Projects
Remodeling Search Engine Optimization That Turns Months of Homeowner Research Into Signed High-Value Projects
Egochi is a remodeler SEO company that wins the months of research before the call for kitchen, bath, basement, and whole-home contractors, from single-crew shops to design-build firms. Homeowners search a project type plus their city with a budget question attached, so our remodeling SEO services rank a page for every project type in every market and publish the honest cost answers most contractors refuse to give, turning research traffic into consultations for high-value projects. The work carries Google Premier Partner certification, with Clutch clients rating Egochi 5.0 over 190+ reviews. Remodeler SEO at Egochi is priced $1,500 to $15,000 a month, weighted by your project mix and the metros you build in. Start with a free remodeler SEO audit below.
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How Homeowners Actually Shop for a Remodeler
Nobody plans “a remodel”; they plan a kitchen, a primary bath, a finished basement. The searches follow that shape, a project type plus a city, usually with a cost question attached, and they run for months before anyone requests a quote. By the time a homeowner contacts two or three contractors, the reading is done, and the firm whose pages answered the budget and process questions arrives at that first meeting already trusted.
The research also runs through saved images. Houzz boards, Pinterest folders, and Instagram saves hold the shortlist long before a phone call does, which makes those platforms search entities in this vertical, not side channels. A remodeler whose finished work lives where researchers browse, consistent with the rankings on its own site, gets compared on its best projects instead of its ad budget.
Project Values Decide Which Pages Get Built First
A midrange kitchen runs well into five figures and a whole-home job or addition goes far past it, and the searches behind each carry that value with them. The ranking unit in remodeler SEO is the project-type page per market: a kitchen page for each city you serve, a bath page, a basement page, each targeting its own searches. Egochi sequences them by job value, because a page that signs two kitchens a year outearns one that ranks for a term nobody budgets against.
The usual failure is the opposite shape, a single services page naming every project type at once. That page ranks weakly for many terms instead of strongly for the ones that sign contracts, and it forces a kitchen researcher to read past bathrooms to find anything relevant.
Cost Pages Win Because Most Contractors Hide Numbers
Homeowners budget for months, and nearly every contractor site refuses to name a figure. The firm that publishes honest ranges per project type, with the factors that move them, collects that research traffic month after month and gets measured as the straight answer in the category. Withholding prices does not protect your estimates; it hands the traffic, and the trust, to whoever answers. Egochi writes those pages with you, scoped so the ranges stay true to how you actually bid.
Your Portfolio Should Rank, Not Just Decorate
A lightbox of thumbnails ranks for nothing. A project page that tells the remodel story, the decisions made, the photos, the location, can rank for its own project-type searches, and it gives a researcher something worth saving and sending to a spouse. Years of finished work are ranking assets most remodelers have never put into play, and image-heavy remodel searches give good photography reach a plain service page never gets.
Egochi builds standout completed projects into pages with proper markup and real narrative, so the portfolio pulls search weight while it sells the craft.
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Get Your FREE Instant Remodeler SEO Audit Report Now
Run a quick remodeler SEO audit covering 150+ factors. The report checks your local rankings per market, crawl errors, mobile speed, Core Web Vitals, schema markup, backlink health, and the gaps keeping your project and cost pages off page one, then hands you a prioritized plan, quick wins first.
Watch Clients Talk About Their Results
"The results are just amazing"
"Egochi is the best"
Search Receipts From the Home Trades and Beyond
These numbers come from Egochi’s published engagements with craft trades, home services, and search-led brands, not a remodeling-only list. Each figure restates the client’s own case study, and the carpentry firm leads because its buyer researches considered, high-ticket work the way yours does.
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A Carpenter’s Son Design Company
Custom Carpentry | Craft Trade
A bespoke furniture and carpentry firm whose buyers research considered, high-ticket work for weeks. Egochi ran the SEO with the portfolio leading the site, and organic traffic rose with revenue behind it.
- +87% Organic Traffic Increase
- +85% Custom Order Revenue Rise
- +80% PPC Conversion Rate Climb
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Gridline Landscape
Garden & Lawn Care | Wisconsin
A Wisconsin home-and-garden business that needed keyword-focused SEO, content, and maps work agreeing with each other. Egochi ran the program, and local leads grew with the rankings.
- +80% Organic Traffic Increase
- +70% Local Lead Growth
- +60% Online Engagement Lift
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A+ Lawn Care
Lawn Care | Home Services
A home-services provider that had to win its own neighborhoods in search and on the map. Egochi ran the local SEO and content work, and map visibility turned into customer inquiries.
- +80% Organic Traffic Increase
- +70% Local Map Visibility Lift
- +60% Customer Inquiry Growth
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Cozy Art Land
Art Studio | Long Island City, NYC
A neighborhood business whose tracked keyword sat deep on page two. Egochi moved it to the top with page architecture and profile depth, the same levers a project-type page pulls in its market.
- 17 → 1 Tracked Keyword Position
- +120% Organic Sessions
- +75% GBP Website Clicks
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Best Plumbing
Plumbing Company | Seattle, WA
A trades company in the adjacent license, ranked with the same local page architecture this plan uses. Egochi ran the SEO, and the traffic turned into local inquiries.
- +75% Organic Traffic Increase
- +65% Local Inquiry Growth
- +50% Conversion Rate Improvement
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Pro Numb
Numbing Products | Ecommerce SEO
A product brand now cited by AI Overviews for its category. The structured, answer-first cost and project pages Egochi writes for remodelers earned this brand its snippets and citations.
- +340% Organic Traffic
- 47 Featured Snippets Won
- $2M+ Monthly Revenue
Browse the home and garden case studies →
Start Ranking for the Searches Homeowners Run Months Before They Call
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Get Free ProposalRemodeling SEO Services Inside Every Plan
Every Piece of the Ranking Puzzle, Weighted by Project Value
Egochi provides the SEO services below as one remodeling program with one plan and one report: a kitchen-and-bath firm leans on cost pages and the Map Pack, a design-build shop on portfolio rankings, a multi-market remodeler on coverage metro by metro.
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Local SEO for Remodelers
Egochi manages your Google Business Profile with categories, posts, and photos of finished local projects, and keeps your citation data identical in every directory local rankings pull from, so remodel searches on the map find you in each city you serve.
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Remodeling Keyword Research
Egochi maps the three search families remodeling demand runs through: project type plus city, cost and budget questions, and design-idea research, then gives each keyword a page and a priority set by job value.
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On-Page SEO and Project-Type Pages
Egochi builds a dedicated page for each project type in each market, kitchen, bath, basement, addition, whole-home, with the headings, schema, and internal links that let every one of them rank on its own.
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Cost and Budget Content
Egochi writes honest pricing pages for each project type, built on real range factors, that win the research-phase searches homeowners run for months before calling anyone.
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Technical SEO
Egochi keeps your site fast on phones, green on Core Web Vitals, and clean to crawl, and marks up your services, projects, and FAQs in schema, the floor a remodeling site needs before ranking work pays off.
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Link Building and Digital PR
Egochi earns links from local press, home and design publications, and community organizations, authority that lets an independent contractor outrank lead platforms and franchise budgets.
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AI SEO
Egochi structures your cost pages, project stories, and reviews so AI Overviews, ChatGPT, and Perplexity can name your firm when homeowners ask what a remodel costs or who should do it. One build moves rankings and AI answers.
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Google Ads for Remodelers
Egochi runs kitchen, bath, and whole-home campaigns beside the SEO program when you need consultations before rankings compound, with one call-tracking setup reporting both channels together.
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Multi-Market Remodeler SEO
Egochi scales the program across every metro you build in: a profile per office, a project-page set per market, and reporting that separates each market’s rankings and inquiries.
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Remodeling Website Design
The pages your rankings send homeowners to decide whether research becomes a consultation. Egochi designs remodeling websites that load fast, show the work large, and make the next step obvious.
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Review and Reputation Management
Egochi runs a steady review request rhythm tied to project completions, with owner responses, because a fresh review with photos outweighs a bigger total from two summers ago.
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Houzz and Directory Signals
Egochi keeps your Houzz profile and the niche directories remodeling buyers browse current and consistent, so they reinforce your rankings instead of contradicting your listings.
Common Questions About Remodeler SEO
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What is remodeler SEO?
Remodeler SEO is search engine optimization built for how homeowners plan a remodel: pages for each project type in each market, cost content for the budget research that runs for months, and local profile work for the map searches that follow. Owners search it as remodeling SEO, home remodeling SEO, or SEO for remodelers; the discipline is the same, weighted by project value rather than raw search volume.
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How much does remodeler SEO cost?
A remodeler SEO plan at Egochi falls in the $1,500 to $15,000 monthly range, sized by how many markets and project types you want to rank for. There is no setup fee and nothing locking you in long term, and the free audit shows what your markets actually demand before you spend a dollar.
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How long does remodeler SEO take to work?
Expect months, not weeks, and remember your buyer moves on the same timescale. Cost and project-type pages usually gain traction first, in roughly three to six months, map movement follows the profile and review work, and portfolio pages build value as they accumulate. Egochi reports ranking movement and consultation requests monthly so progress stays visible early.
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Does remodeler SEO help with AI search answers?
Yes, and mostly through the same work. AI Overviews quote pages that already rank, assistants reach for cost content that states a range plainly, and Gemini and Perplexity resolve which contractor to name through consistent entity signals across your site, profiles, and Houzz. Egochi builds remodeling pages in exactly that shape, so the citations ride on the SEO program instead of a second bill.
SEO for Kitchen, Bath, and Whole-Home Remodelers
Egochi provides SEO for remodeling contractors across every project focus, and the keyword map changes with each one:
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Kitchen Remodelers
Kitchen searches carry the category’s biggest volumes and budgets. Cost pages with honest ranges and a portfolio of finished kitchens decide who gets the first consultation.
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Bathroom Remodelers
Bath projects turn over faster, so proximity and reviews weigh more. Egochi works the Map Pack and the bath-specific cost questions side by side.
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Whole-Home and Additions
Six-figure projects get researched like a second mortgage: scope, financing, timeline, disruption. Process content wins these buyers months before they request a quote.
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Design-Build Firms
Design-build buyers compare philosophies, not prices alone. Portfolio pages that walk through each project’s decisions give those researchers a reason to shortlist you.
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Basement Finishing
Basement searches arrive with permit, egress, and moisture questions attached. The contractor whose pages answer them plainly ranks for them and books the consult.
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Exterior Remodeling
Siding, window, and deck work sells in seasons. Egochi builds the pages ahead of the calendar so your rankings already stand when the season’s searches arrive.
AI SEO for Remodeling Contractors
The same homeowners who search Google now ask ChatGPT what a kitchen remodel costs, and AI Overviews, Google’s AI Mode, Claude, Gemini, and Perplexity answer budget and contractor-vetting questions above the classic results. Egochi builds remodeler SEO so the rankings and the AI citations come out of one effort.
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Answer Engine Optimization (AEO)
An honest range page is the most quotable asset a remodeler can publish. When a homeowner asks an assistant what a bathroom renovation costs nearby, those systems reach for pages that state a range and the factors that move it, and Egochi writes yours so the answer carries your name.
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Entity and Schema Signals
Egochi marks up your services, license, service areas, projects, and FAQs in structured schema and keeps the firm’s identity identical across the site, profiles, Houzz, and the directories. Gemini and Perplexity resolve which remodeler to cite through exactly those signals.
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Generative Engine Optimization (GEO)
When a homeowner asks an assistant which contractor nearby to shortlist, reviews with photos and recent dates decide the recommendation. The review rhythm inside the program moves your map rankings and the AI answers at once.
Remodeler SEO Campaigns Run on Egochi's Proprietary VERTEX Search™ Ranking System
VERTEX Search™ is Egochi's proprietary SEO methodology, custom built in-house since 2014 and run on every remodeling engagement. The full system holds 18 documented steps; the wheel below shows the eight milestones a contractor sees, from the first project-mix audit to reporting that counts consultation requests.
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Step 1: Ranking and Project-Mix Audit
Egochi checks where you rank for every project type in every market you build in, benchmarks your reviews and portfolio against the firms taking those jobs, and weighs each gap by what the project type is worth to you.
Step 2: Remodeling Keyword Research
The three search families get mapped for your markets: project type plus city, cost and budget questions, and design-idea research, each weighted by job value rather than volume.
Step 3: Google Business Profile Rebuild
Categories, services, and photos of finished local work get set to match the projects you want more of, with citation cleanup underway, because profile signals move before any page we write.
Step 4: Technical Foundation
Core Web Vitals, mobile speed, crawl health, and service and project schema get fixed first, so every page that follows lands on ground that can rank.
Step 5: Cost and Project-Type Page Rollout
Cost pages ship early because they carry the most demand and the least competition, followed by a page per project type per market. Nothing gets stamped from a template.
Step 6: Portfolio and Directory Build
Standout completed remodels become pages with stories, locations, and photos, while Houzz and the niche directories get brought current and kept consistent with the site.
Step 7: Authority and Review Cadence
Links earned from local press and design publications build authority, while a review and photo request runs with every project completion, with owner responses.
Step 8: Reporting in Consultations
Call tracking ties rankings to tracked calls and consultation requests, broken out by project type and market, so the monthly report reads in pipeline, not impressions.
VERTEX Search™ is not a rebranded checklist. Egochi built it in-house, documented every step inside the EGOCHI VERTEX™ Growth System, and runs each remodeling program through the same inspectable method, so you can hold any month of work against it.
Led by Jobin John, Founder and CEO
Jobin founded Egochi in 2014 and directs strategy for every engagement, including the remodeling programs. He leads the flagship SEO work personally, and when you request an audit, the plan that comes back is built by the team he trained, not passed to a reseller.
Remodeler SEO Mistakes That Cost Contractors Signed Projects
- Targeting “remodeling company” while the demand sits in project-plus-city searches with a budget question attached.
- Launching cost pages full of vague it-depends answers, which rank poorly and convince nobody who has an actual number in mind.
- Letting the Houzz profile and directory listings rot with an old address, so the citations contradict the site they should support.
- Publishing every project as a gallery image instead of a page, throwing away the ranking value of years of finished work.
- Quitting in month four of a strategy whose buyers take five months to decide, right before the compounding shows.
Meet the Team Behind Your Remodeling Rankings
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Jobin John
Chief Executive Officer
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Justin Brown
Head of Search Engine Optimization
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Bryan Thomson
Head of Web Design & Development
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Ina Komins
Head of Social Media Marketing
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Kierra Pita
Head of Advertising & Content Marketing
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Patricia Turner
Chief Creative Officer
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William Carter
Chief Digital Strategy Officer
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Andrew Miller
Senior SEO Strategist
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Amy Robinson
Content Marketing Manager
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Betty Harrison
PPC Campaign Specialist
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Anthony Carter
Lead Digital Account Executive
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Amanda Cooper
Social Media Director
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Carol Parker
Senior Client Success Manager
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Barbara Bennett
Email Marketing Lead
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Charles Turner
Technical SEO Analyst
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Brian Sullivan
Creative Director
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Christine Walker
Director of Project Management
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Christopher Brooks
Digital Marketing Strategist
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Daniel Wright
Senior Analytics Specialist
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David Henderson
Lead Content Strategist
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Donna Mitchell
Client Communications Manager
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Elizabeth Foster
Director of Paid Advertising
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Emily Baredi
Brand Experience Specialist
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Emma Scott
Social Media Content Creator
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George Crawford
Technical Solutions Architect
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Jacob Evans
Digital Content Coordinator
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James Anderson
Marketing Automation Specialist
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Jason Palmer
Junior Copywriter
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Jeffrey Reynolds
Paid Media Analyst
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Jennifer Lewis
Community Engagement Specialist
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Jonathan Murphy
SEO Reporting Specialist
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Joseph Morgan
Influencer Marketing Coordinator
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Kenneth Stevens
Digital PR Manager
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Kimberly Harper
Digital Marketing Intern
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Kevin Morris
SEO Outreach Specialist
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Lee Dawson
Junior Web Developer
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Linda Peterson
Email Campaign Coordinator
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Lisa Thompson
Social Media Ads Specialist
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Margaret Bradley
Marketing Operations Lead
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Mark Richards
Data & Insights Analyst
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Mary Kennedy
Senior Copyeditor
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Matthew Clark
Growth Marketing Manager
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Michelle Sanders
Junior Marketing Designer
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Michael Foster
Senior Conversion Rate Specialist
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Nancy Wheeler
Digital Analytics Manager
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Nicholas Pierce
Affiliate Marketing Specialist
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Nicole Adams
Outreach Program Coordinator
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Paul Franklin
Paid Social Campaign Manager
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Richard Barnes
Reputation Management Specialist
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Robert Murphy
Lead Solutions Architect
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Ronald Davis
Marketing Technology Analyst
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Ryan Bell
Paid Media Buyer
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Sandra Gregory
Digital Account Coordinator
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Scott Hopkins
CRM Implementation Specialist
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Shirley Ellis
Customer Insights Manager
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Stephanie Cross
Brand Content Designer
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Steven Greene
Web Analytics Specialist
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Susan Price
Affiliate Campaign Manager
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Thomas Fisher
Lead Technical Architect
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Timothy Nash
Mobile Marketing Strategist
Awards and Partnerships Egochi Holds in 2026
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Egochi Named 2026 Top SEO Company in Remodeling by Clutch
Clutch, a B2B market research and reviews platform, names Egochi a top SEO company for 2026 among the agencies Remodeling businesses hire. The distinction rests on overall market presence and, most importantly, verified client feedback. Egochi holds a 5.0 rating across 190+ reviews on Clutch.
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Egochi Is a Certified Google Premier Partner
Egochi is a certified Google Premier Partner, a status Google grants to the top 3% of participating advertising agencies each year. The tier is earned on campaign performance, sustained client growth, and advanced Google Ads certification, and Google reviews it annually rather than granting it for life.
Is Egochi the Right Fit for Your Remodeling Firm
Who this is for
- You want to own the research-phase searches in your markets instead of paying lead platforms for shared introductions.
- You have completed projects worth showing and can gather photos, details, and client sign-off for portfolio pages.
- You serve one metro or several and want every project type you offer visible in each of them.
When we may not be the right fit
- You will not publish cost ranges in any form. Pricing content is the core of the research-phase strategy, and without it the plan loses its sharpest edge.
- You need signed jobs within weeks. SEO compounds on the same monthly timescale your buyers use to decide.
Fair Questions Remodeling Contractors Ask
Will publishing prices scare off good clients?
In our experience it does the opposite. Serious buyers have budgets, and a range with the factors that move it tells them you respect their planning. The inquiries you lose are mostly projects under your minimum, which cost sales time without ever closing. What actually scares good clients away is silence where every question about money should be.
Houzz already sends us leads. Why invest in rankings?
Keep Houzz; it earns its place in this niche. Just notice who controls it: the platform sets the rules, shows your competitors beside you, and can change your visibility overnight. Rankings on your own site have no adjacent competitors and no platform risk, and Egochi builds them to feed the Houzz profile rather than compete with it.
Why not one strong page instead of pages per project type and market?
Because that is not how the searches work. A homeowner types kitchen remodel plus their city, and Google answers with pages about exactly that. One general page ranks weakly for many terms instead of strongly for the ones you want, and it forces a kitchen researcher to read a page half about bathrooms.
Can our completed projects really rank in search?
When Egochi builds them as pages, yes. A project page with a story, the decisions made, the location, and proper markup can surface for its project type in that market, and image-heavy remodel searches give good photography extra reach. A thumbnail inside a gallery lightbox has none of those chances.
More Ways We Grow Remodeling Firms
Rankings work best when the rest of your marketing keeps pace. The same Egochi team runs every other channel for remodeling contractors, and the keyword data feeds all of it:
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Remodeling Marketing Agency
The full program for a months-long decision, measured in signed contracts.
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Remodeling PPC Management
Remarketing as the campaign, across the whole research window.
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Remodeler Social Media Marketing
Project reveals built to live in saved folders until the call.
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Remodeling Website Design
Portfolio-first pages where each project tells its own story.
Remodeler SEO Frequently Asked Questions
How do I pick a remodeler SEO company?
Ask what the ranking unit is. If the answer is not a page per project type per market, the plan will chase broad terms nobody converts on. Ask their position on publishing cost ranges, how completed projects become pages rather than gallery thumbnails, and whether reporting breaks out inquiries by project type. An agency that shrugs at Houzz has not worked this niche.
What do remodeling SEO services include at Egochi?
Every plan covers the full program: local SEO and Google Business Profile management per market, keyword research, project-type and cost pages, portfolio builds, technical work, link earning, review cadence, and AI search structuring, reported monthly in consultation requests. Plans run from $1,500 up to $15,000 monthly, and every tier is listed on our SEO pricing page before you ever book a call.
Do we need a new website before SEO can work?
It depends on what you have, and the audit answers it honestly. Rankings send the visit, but slow galleries and dated templates waste what the rankings deliver. Some sites need targeted fixes, some need a rebuild, and Egochi does the rebuild inside the same program when it is genuinely required rather than as a reflex upsell.
We build in several cities. Does each one need its own pages?
Yes, and they have to be genuinely local, not one template with the city name swapped. A kitchen page for each market can carry real neighborhood context, local project examples, and the permit realities of that jurisdiction. Google rewards that specificity, and stamped duplicates are exactly what it has learned to ignore.
Another agency guaranteed page one in a month. Why will you not?
Because no one sells organic positions, and a guarantee in SEO is either a trick term nobody searches or a network Google eventually penalizes. What Egochi shows instead is the query list, the pages shipped, and the movement, every month, in a report you can check yourself. That transparency is worth more than a promise built to be unfalsifiable.
Who actually does the work on our account?
Egochi’s own strategists, writers, and technical specialists, trained on the VERTEX system, with your project knowledge feeding the cost and portfolio pages. The work is never passed to a reseller, plans stay month to month, and each report names what shipped so you can verify it on your own site.
Own the Searches That Start Every Remodel
Tell us your project types and the cities you work in. Egochi, a 5.0 rated remodeler SEO team across 190+ Clutch reviews, maps the project and cost searches in each market, names who holds them today, and lays out the plan that takes them.
Egochi Stats
- $200M+ Client Revenue Generated
- 500+ Clients Served
- 250+ Google Reviews
- 190+ Clutch Reviews
- 12+ Years in Business
- 60+ Team Members
- 150+ Websites Delivered
- Premier Google Partner
Blog Posts
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- Aug 12, 2026 What is Semantic SEO? | How to Build Topical Authority That Ranks
- Aug 12, 2026 What is Schema Markup? | How to Add Structured Data to Your Website