Austin Social Media Agency
Content, Community Management, and Paid Social for a City That Backs Local, Reported in Leads
Egochi is an Austin social media agency running content, community management, and paid social for Central Texas businesses since 2014. Austin is a market that vets the vibe before it visits: new arrivals scroll before they choose anything, locals check the comments before they trust a claim, and the whole city has a sharp eye for the difference between a business that sounds like itself and a national campaign wearing a local costume. We build feeds that pass that test, the way a social media marketing agency should, and we judge them on tracked leads, bookings, and revenue where tracking allows, never on follower counts. Pricing is published before the first call, with no setup fees and month-to-month plans. Start with a free proposal.
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A Feed Economy That Rewards the Real Thing
Austin built its reputation on backing local businesses, and the feed is where that instinct lives now. The restaurants, trailers, coffee shops, and venues that win here win on proof: the brisket coming off the smoker at dawn, the line that formed anyway, the artist mid-set, the crew on the job. Audiences in this city reward content that shows the actual operation and scroll straight past polished campaigns with a skyline dropped in, because half of them work in marketing or software and can see the template from a mile away. That is not a problem for a real business; it is the whole opportunity.
The other engine is arrival. This metro refills constantly with transplants, and every one of them is choosing a dentist, a gym, a mechanic, a taco spot, and a hairdresser from scratch, mostly from a phone. A feed that welcomes new arrivals with specific, useful, local-first content wins customers at the exact moment habits form. The calendar hands you planned moments all year: the spring and fall festival weeks, football Saturdays, the springs-and-lake summer. We build content and paid pushes around those moments as a local business joining the rhythm of the city, never dressed up as an affiliate of an event or a team, which is both a legal line and a credibility one.
Where Social Actually Produces Revenue in Austin
For restaurants, bars, food trailers, med spas, fitness, salons, events, and tours, the feed carries real revenue: people book what they can see. The local creator bench here is one of the deepest in the country, covering food, music, fitness, family, and the outdoors, and real people carrying your proof outperform polished ads on most Austin feeds. For the professional side of the city, the platform that pays is LinkedIn: capability content and employee stories that build shortlist presence with B2B buyers and, just as often, with hires, because in this talent market the next great engineer or tech is often worth more than the next client. We run both jobs and report them separately.
The honest flip side is that social is not the lead engine for every business here. A dead AC unit in August gets found through search, not a Reel. Where a category runs on emergency demand, we say plainly that social supports the brand and reviews carry the close, and we size the scope to that. 93% of local purchases start with a search per BrightLocal, and the feed's job is to make sure the business those searchers find already looks like the one worth calling.
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250+ Reviews
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50+ Reviews
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Why Choose Egochi As Your Austin Social Media Agency
Feeds That Sound Like Your Shop, Reports That Name the Leads, and an Honest Answer About Where We Sit
Plenty of agencies sell Austin businesses a national content playbook with a mural photo swapped in. We build social programs for how this market actually behaves: a city that backs local and punishes gloss, an audience that partially resets every year as new arrivals pour in, a creator bench deep enough to carry real proof, and a tech economy whose actual social platform is LinkedIn.
From food trailers to Domain software firms, your customers are already scrolling. For a social program, that means:
- Proof beats polish here more than almost anywhere. Austin rewards specific, local-first content that shows the real operation, and the comments and review surfaces are where claims get checked in public.
- The calendar is a strategy document. The spring and fall festival weeks, football Saturdays, and the springs-and-lake summer are planned moments, and feeds that map content and paid budgets to them quarters ahead take the demand.
- The audience splits hard. Food, drink, fitness, and events win on Instagram and short video; the family suburbs from Round Rock to Kyle still run deep on Facebook; and the tech, professional, and B2B side of the city lives on LinkedIn.
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Sound Like Your Shop, Not Like a Campaign
Content plans here start from what is real: the smoker, the chair, the crew, the stage. This is a city with a professional eye for marketing, full of people who make content for a living, and it checks claims against reviews in public. We script around what your business actually does all day, and the comments show the difference.
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Send Reports That Count Leads, Not Applause
Every month your program gets measured in a plain-number report: tracked leads from social, DMs and calls that became customers, cost per lead where paid runs, and revenue where tracking allows. Reach and follower movement appear as diagnostics under the headline, and if a channel is not producing after a fair window, the report says so and the budget moves.
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Plan Around the Arrival Wave
Every month brings transplants choosing every service from scratch, and every fall brings a new class of tens of thousands of students doing the same. Feeds that plan for those arrivals, welcome-to-Austin content, offers timed to the moving season, paid budgets staged for the fall, win customers at the moment habits form, and the festival weeks and football Saturdays get the same treatment.
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Treat Comments, DMs, and Reviews as Revenue Work
In a city where neighborhood groups and local forums move reputations fast, an unanswered public question costs more than silence. Community management runs to response-time standards you approve, in your voice, with escalation rules so the messages that need you reach you fast, and review responses handled with the same care as the feed.
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Run LinkedIn Like the B2B Channel It Is Here
The tech economy fills this city with B2B buyers, and every growing company competes for the same engineers, techs, and managers. We build capability content, founder voice, and employee stories that earn shortlist presence, and we report recruiting outcomes alongside leads, because in this market the next great hire is often the faster payback.
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Publish Transparent Pricing
Social media management starts at $1,500 monthly and every tier is published before you ever get on a call, with no setup fees and ad spend paid by you directly to the platforms. Month-to-month agreements instead of long lock-ins. Austin buyers compare carefully before they spend, and we would rather win that comparison in the open.
We are your partner for turning Austin attention into tracked leads, bookings, and revenue, at pricing you saw before the first call.
Hear Egochi Clients Describe What Changed
"The results are just amazing"
"Egochi is the best"
Clients on What the Feed Started Producing
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Maria Antoinette
Founder, Antoinette Realtors
"Our Instagram exploded"
"Egochi rebuilt our Instagram around the luxury listings our buyers actually browse, and organic leads grew from 4 to 24 monthly in 3 months as the profiles, pages, and search work fed one funnel. Source: Instagram Insights and GA4."
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Justin Tyme
Owner, Reef Side Tattoo
"Bookings through the roof"
"Weekly bookings climbed from 18 to 56 in 4 months once Egochi took over our Instagram: artist showcases, behind-the-scenes content, and paid social that caught people ready to book. Direction requests rose 96% too. Source: GA4 and GBP Insights."
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Krispen Culbertson
Sr. Partner, Culbertson Law
"LinkedIn is now our top lead source"
"Egochi put our partners in front of referral sources on LinkedIn every week while the search work ran underneath, and qualified calls rose 91% across the whole engagement, with signed cases going from 8 to 41 monthly. Source: CallRail and case records."
Make Your Austin Feeds Earn Their Keep
Tap the button below, and snag your free proposal!
Get Free ProposalAustin Social Media Marketing Services
Every Austin program runs on the same lead-first playbook as our social media marketing services, tuned to a city that backs local and checks the comments.
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Social Media Strategy
A documented plan before anything publishes: which platforms get real production, what job each one does, whether targeting runs city-wide, suburb-local, or LinkedIn-professional, and what counts as a lead. A food trailer and a Domain software company should never receive the same mix, so the plan starts by naming yours.
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Social Media Management
Instagram, Facebook, TikTok, and LinkedIn accounts run to a calendar that stays weeks ahead: publishing, brand consistency, platform housekeeping, and the daily judgment calls a real account demands. Your feed stays active and on-voice without anyone in-house losing their week to it.
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Content Production
Reels, TikToks, carousels, and Stories shot where the work happens: kitchens, trailers, clinics, job sites, and shops across Central Texas. This market trusts content that shows the real thing, so production days are planned around your actual operation, and every asset is built for the platform it will live on.
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Community Management
Comments, DMs, mentions, and reviews handled to response-time standards you approve. For booking-driven businesses an answered DM is often the whole sale, and for everyone else a public question left hanging is a lead lost where the neighborhood groups can see it. Escalation rules make sure the messages that need you reach you fast.
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Paid Social Advertising
Campaigns on Meta, TikTok, and LinkedIn with conversion tracking wired before spend starts. Targeting splits the way this metro splits: city audiences for food, drink, and events, suburb and county-wide reach for home services and clinics, Facebook depth in the family suburbs, LinkedIn precision for B2B, and budgets staged for the festival weeks and the fall arrival wave instead of averaged across the year.
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Influencer Marketing and UGC
Creator partnerships and customer content sourced, cleared, and disclosed the way FTC rules require. The local bench here is one of the deepest anywhere, food, music, fitness, family, and the outdoors, and real people carrying your proof outperform polished ads on most Austin feeds. You approve every partnership before it posts.
How VERTEX Social™ Runs a Austin Program
Every engagement follows VERTEX Social™, our 14-step social framework, through the same five stages.
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Listen
We read your comment sections, DMs, review surfaces, competitor feeds, and the Austin conversation around your category before planning a single post.
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Plan
Platform mix, city-versus-suburb targeting, the festival-to-football calendar map, and the lead definition your report will count get documented and approved.
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Create
Production days get scheduled where your work actually happens, creator collabs get booked and cleared, and every asset is made for the platform it will live on.
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Publish
Calendars run weeks ahead, community replies meet response-time standards you approve, and nothing ships as filler under your name.
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Grow
Paid budget amplifies what organic proved, weak channels lose budget instead of getting excuses, and the monthly report names the leads.
What Social Media Marketing Costs in Austin
Social media management at Egochi starts at $1,500 monthly, and most Austin programs land between $1,500 and $7,500 depending on platform count, content volume, and whether paid campaigns run alongside the organic work. Austin retainers do not carry the premium the biggest coastal markets do, so the same budget buys more production and more ad spend here.
There are no setup fees, plans run month to month, and ad spend is paid by you directly to the platforms, so the fee you approve is the fee you pay. Every tier is published before the first call, which is rarer in this market than it should be.
Is Egochi the Right Fit for Your Austin Social Program
Who this is for
- Your buyers check the feed before they buy: restaurants, trailers, bars, venues, retail, fitness, med spas, salons, and the B2B and tech firms whose customers and future hires vet them on LinkedIn.
- You want a program judged on leads, bookings, and revenue instead of follower counts, with a monthly report that says plainly what the feed produced.
- You want pricing published up front, no setup fees, and a month-to-month agreement the work has to keep re-earning.
When we may not be the right fit
- You cannot absorb more inquiries right now. Social demand arrives fast and in public, and unanswered DMs and comments cost more trust than posting nothing.
- Your customers only look for you at the moment of need. Burst pipes and dead AC units get found through search; social supports those categories, it does not carry them, and we will say so in the audit.
- You want a promised follower count or a guaranteed viral hit. Nobody honest controls the algorithm, and audiences that cannot buy from you are rented numbers.
Fair Questions Austin Owners Ask About Social Media
Should an Austin business post about the festivals and game days?
Join the conversation as what you are, a local business, and never dress up as the event. The festival weeks genuinely reshape the spring and fall calendar, and football Saturdays move when this city gathers, eats, and spends, so timing offers and content to those moments is smart. Using event or team marks as if you were affiliated is a legal problem and reads as try-hard anyway. Your own voice on a big weekend does the work.
Everyone in Austin seems to do their own social. Why hire an agency?
Because consistency is the part that fails. Most owners can make a good post; almost none can plan, shoot, publish, answer, and report every week while running the business, and a feed that goes quiet for a month reads as a business that might have too. We bring the calendar, the production, and the reporting, and you stay the voice and the final approval.
Can social produce anything for a software or B2B company?
Yes, with the right platform and the right definition of a win. Austin B2B buyers check LinkedIn, and capability content, founder commentary, and employee stories build the shortlist presence that turns into meetings and demo requests. It also carries recruiting, and in a metro where every growing company competes for the same talent, that is often the faster payback. We report both honestly.
Is posting more often the answer for a quiet account?
Usually not. Volume without a point trains the algorithm to treat your account as filler, and it trains your audience to scroll past you. Two platforms run well, with content this market actually wants, beat five run thin. We would rather retire a channel than publish noise under your name, and the report shows the difference.
One Egochi Team Across Every Austin Channel
Feeds work best when search, ads, and the website pull the same direction. The same team runs all of it:
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Austin Digital Marketing Agency
Every channel, one plan, for the tech, startup, and services economy from downtown to the Domain.
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Austin SEO Company
Rankings and Map Pack visibility for Austin businesses.
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Austin PPC Agency
Paid campaigns sized for Austin budgets and tracked to booked work.
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Austin Web Design
Fast, conversion-first sites for Austin firms and service brands.
Social Results From the Egochi Portfolio
Receipts from engagements across the whole Egochi roster where social carried real weight, not an Austin-only list. Where an engagement was bigger than social alone, the numbers cover the whole engagement, labeled honestly.
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MissGuided
Fast Fashion Ecommerce
A fast-fashion brand whose audience lives on social. Trend content timed to drops fed the same funnel as the search program, and the whole engagement produced numbers worth naming.
- +55% Revenue Growth
- 4.1% Conversion Rate
- 100K+ Monthly Visitors
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The Pioneer Woman
Food Media Brand
A food media brand with a plainspoken voice its audience trusts, whose recipes get saved, shared, and cooked from the feed. Content built for sharing supported a program that grew visits, lead generation, and time on site.
- 30M+ Monthly Visitors
- +250% Lead Generation
- +45% Time on Site
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Ellie Wilde
Prom Dress Ecommerce
A prom brand whose buyers decide on Instagram months before the dance. Dress content built for saving and sharing grew social engagement while the wider program lifted email and traffic around it.
- +80% Social Engagement
- 100K+ Monthly Visitors
- +70% Email Open Rate
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The Peak Agency
Talent Agency
A talent agency that recruits in public: the feed is the storefront. Talent showcases and working-with-us content grew engagement and turned it into inquiries from the performers the agency actually wanted, the same public-recruiting play growing Austin employers need.
- +78% Social Engagement
- +65% Talent Inquiries
- +70% Top Talent Conversion
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RXBAR
Health Food Brand
A protein bar brand built on plain ingredients and plain talk, the no-nonsense register that survives a skeptical comment section, and Austin comment sections are as skeptical as they come. Product and community content ran alongside search and paid work that grew traffic and monthly revenue.
- +90% Organic Traffic
- 60K New Monthly Visitors
- $250K Monthly Revenue Lift
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LUGZ Footwear
Footwear Brand | Amazon Retail
A boots-and-sneakers brand whose culture lives in street style feeds. Product content built for the platforms supported a program that grew visibility and sent measurable new traffic to where the brand sells.
- +92% Organic Visibility
- +150K New Amazon Visitors
Meet the Team Behind Your Austin Feeds
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Jobin John
Chief Executive Officer
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Justin Brown
Head of Search Engine Optimization
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Bryan Thomson
Head of Web Design & Development
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Ina Komins
Head of Social Media Marketing
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Kierra Pita
Head of Advertising & Content Marketing
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Patricia Turner
Chief Creative Officer
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William Carter
Chief Digital Strategy Officer
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Andrew Miller
Senior SEO Strategist
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Amy Robinson
Content Marketing Manager
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Betty Harrison
PPC Campaign Specialist
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Anthony Carter
Lead Digital Account Executive
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Amanda Cooper
Social Media Director
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Carol Parker
Senior Client Success Manager
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Barbara Bennett
Email Marketing Lead
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Charles Turner
Technical SEO Analyst
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Brian Sullivan
Creative Director
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Christine Walker
Director of Project Management
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Christopher Brooks
Digital Marketing Strategist
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Daniel Wright
Senior Analytics Specialist
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David Henderson
Lead Content Strategist
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Donna Mitchell
Client Communications Manager
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Elizabeth Foster
Director of Paid Advertising
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Supriya J. John
Brand Experience Specialist
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Emma Scott
Social Media Content Creator
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George Crawford
Technical Solutions Architect
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Jacob Evans
Digital Content Coordinator
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James Anderson
Marketing Automation Specialist
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Jason Palmer
Junior Copywriter
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Jeffrey Reynolds
Paid Media Analyst
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Jennifer Lewis
Community Engagement Specialist
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Jonathan Murphy
SEO Reporting Specialist
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Joseph Morgan
Influencer Marketing Coordinator
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Kenneth Stevens
Digital PR Manager
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Kimberly Harper
Digital Marketing Intern
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Kevin Morris
SEO Outreach Specialist
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Lee Dawson
Junior Web Developer
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Linda Peterson
Email Campaign Coordinator
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Lisa Thompson
Social Media Ads Specialist
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Margaret Bradley
Marketing Operations Lead
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Mark Richards
Data & Insights Analyst
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Mary Kennedy
Senior Copyeditor
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Matthew Clark
Growth Marketing Manager
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Michelle Sanders
Junior Marketing Designer
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Michael Foster
Senior Conversion Rate Specialist
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Nancy Wheeler
Digital Analytics Manager
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Nicholas Pierce
Affiliate Marketing Specialist
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Nicole Adams
Outreach Program Coordinator
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Paul Franklin
Paid Social Campaign Manager
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Richard Barnes
Reputation Management Specialist
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Robert Murphy
Lead Solutions Architect
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Ronald Davis
Marketing Technology Analyst
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Ryan Bell
Paid Media Buyer
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Sandra Gregory
Digital Account Coordinator
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Scott Hopkins
CRM Implementation Specialist
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Shirley Ellis
Customer Insights Manager
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Stephanie Cross
Brand Content Designer
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Steven Greene
Web Analytics Specialist
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Susan Price
Affiliate Campaign Manager
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Thomas Fisher
Lead Technical Architect
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Timothy Nash
Mobile Marketing Strategist
Common Questions About Austin Social Media Marketing
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How much does social media marketing cost in Austin?
Social media management at Egochi starts at $1,500 monthly, and most Austin programs land between $1,500 and $7,500 depending on platform count, content volume, and whether paid campaigns run alongside organic work. There are no setup fees, plans run month to month, and ad spend goes from you to the platforms directly. Every tier is published before the first call.
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Which social platforms work best for Austin businesses?
It depends on which Austin you sell to. Instagram and short video carry food, drink, fitness, music, and events. Facebook still runs deep in the family suburbs from Round Rock to Kyle. LinkedIn does real work for the tech and B2B side of the city, including recruiting. TikTok earns a slot where younger audiences fit, and the student wave rewards it. Two platforms run well beat five run thin.
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Does social media marketing work for service businesses?
It depends on how customers find you, and honest agencies say so. Emergency trades get found through search at the moment of need, so social supports the brand and reviews close the job. Remodelers, landscapers, pool companies, med spas, gyms, and salons are different: their buyers browse and compare for weeks, and a feed full of real finished work sells before the first call.
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How long until social media marketing shows results?
Paid social can produce tracked leads within days, because budget forces reach. Organic takes longer: engagement patterns typically firm up over the first 1-2 months, and steady lead flow takes 3-6 months of consistent publishing. In Austin the calendar matters as much as the timeline, and feeds should be warmed up before the festival weeks and the fall arrival wave, not during them.
Straight Answers About Working With Egochi
Who actually makes our content?
Our in-house team plans and produces it: strategists set the calendar, producers run shoot days on location across Central Texas, and writers keep the voice yours. Where creator content fits the plan, we book and direct local creators with cleared usage rights. You approve the calendar before anything publishes, and nothing ships under your name without your sign-off standard.
Do you answer comments and DMs for us?
Yes, when community management is in your scope. Replies run to response-time standards you approve, in your brand voice, with escalation rules so complaints, press, and sales conversations that need a human decision reach you fast. For booking-driven businesses an answered DM is often the entire sale, so this is treated as revenue work, not housekeeping.
What is in the monthly report?
Tracked leads from social by platform, DMs and calls that became customers, cost per lead where paid campaigns run, and revenue where tracking allows. Reach, engagement, and follower movement appear as diagnostics, not headlines. If a channel is underperforming after a fair window, the report says so and recommends where the budget should move.
What happens to our accounts if we leave?
They are yours and they stay yours. Accounts run under your ownership with our team added as managers, content files and creator usage agreements are handed over, and month-to-month terms mean leaving takes notice, not negotiation. An agency that holds your accounts hostage is telling you how it expects to keep clients.
Where Your Austin Feeds Are Run
Egochi has four offices: New York, Miami, Milwaukee, and Madison. None of them is in Texas, and no rented Austin address pretends otherwise. Our Milwaukee and Madison teams work your Central clock, shoot days are scheduled on location at your business, which is where social content should be made anyway, and strategy calls and monthly report walkthroughs run over video. The toll-free line reaches the team that writes and posts under your name.
Get Your Free Austin Social Media Proposal
Find out what your feeds should be producing, platform by platform, before another season scrolls past.
Egochi Stats
- 250+ Google Reviews
- 5.0 Clutch Rating
- 12+ Years Experience
- $200M+ Revenue Generated
- 4 US Offices
- 190+ Clutch Reviews