How much does a med spa website cost?

Egochi builds med spa websites inside marketing plans that start at $1,500 monthly, and as standalone projects quoted by scope. Page count, gallery build, and booking connections drive the figure, and you see it in writing before any work starts.

Does website design affect how a med spa shows up in AI search?

Directly. Google AI Overviews, ChatGPT, Gemini, and Perplexity answer treatment questions from what sites expose: per-treatment pages, provider credentials in schema, honest price ranges, and a fast, parseable build. Egochi designs that structure in from the start, so the site clients see and the data assistants cite come from the same build.

Should a med spa website show prices?

Show ranges at minimum. Hiding prices does not create consults; it creates DM questions and drop-offs to the competitor who answers. The ranges Egochi publishes with a "final quote at consult" note filter out mismatched budgets and make the consults you do get far more likely to book treatment.

Can a new website work with my current booking system?

Yes. Egochi designs around the scheduler you already run, whether that is Boulevard, Vagaro, Aesthetic Record, or another platform, so booking buttons open your real calendar. Changing software mid-project multiplies risk; keep the system your front desk knows and fix the path to it.

What should a med spa ask a website design company before hiring?

Ask for the page list in writing: a page per treatment and a bio per provider, or the structure cannot rank or convert. Ask how gallery consent gets tracked per image, whether booking connects to the scheduler you already run, and how the build tests on real phones. Watch for two extremes: overnight template swaps and open-ended projects with no fixed scope.

Med Spa Website Design

Most med spa websites fall into one of two traps: they read like a hospital and scare off someone researching her first Botox appointment, or they read like a beauty blog and undercut the medical credibility that justifies your prices. Egochi designs med spa websites that hold both: warm enough to feel approachable, credentialed enough to be trusted with a needle. Every treatment gets its own page, because a single services list can neither rank nor answer a visitor comparing options. Galleries run on signed consent, providers get real credential pages, and booking takes as few steps as your scheduler allows, on a site fast enough for the phone where most treatment research happens. Design ships inside plans from $1,500 monthly. Start with a free review of your current site.

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What Med Spa Websites Get Wrong

Four design decisions Egochi treats as the line between a brochure and a booking engine.

The tone trap is clinic or beauty blog

Too clinical and first-timers bounce; too casual and nobody trusts you with a needle. The fix Egochi builds is structural: medical proof lives in provider pages and credentials, warmth lives in photography and plain-language treatment copy, and both show on every page instead of competing for one voice.

One services page starves the whole site

A single page listing fourteen treatments cannot rank for any of them and cannot answer a visitor comparing two. Each treatment needs its own page with candidacy, downtime, pricing context, and its own booking path. That is a design decision as much as an SEO one.

Galleries need consent built into the system

A gallery is not a folder of photos. Egochi builds them with per-image consent flags plus treatment and provider tags, so a revoked release removes every instance in one action and a visitor can filter straight to the exact treatment she is considering.

Bookings are lost one tap at a time

Most treatment research happens on a phone, often at night, on an impulse held loosely. Every extra second of load and every extra form field costs completions. Egochi puts booking on every treatment page and cuts the flow to the fewest steps your scheduler supports.

What's Inside a Med Spa Website Build

Six deliverables Egochi ships: structure that ranks, proof that converts, and booking that takes seconds.

Custom Med Spa Design

Egochi designs to the balance this niche demands: credible enough for medical trust, warm enough that a first-timer books the consult.
Treatment Page Architecture

Egochi builds a page for every treatment on your menu, structured to answer comparison questions and rank in search, each with its own booking path.
Provider Credential Pages

Egochi writes real bios with certifications, training, and supervision details, because clients research the injector before they research the practice.
Consent-Managed Galleries

Egochi delivers before-and-after galleries filterable by treatment, with consent tracked per image so your proof works hard without legal exposure.
Low-Friction Consult Booking

Egochi wires online booking to the scheduler you already use, reachable from every page, with the fewest steps we can negotiate out of the flow.
Speed and Mobile Performance

Egochi builds for the phone, where most treatment research happens: fast loads, Core Web Vitals in the green, and layouts that work one-handed.

How a Med Spa Website Earns AI Search Visibility

Clients now ask AI assistants what Botox costs, how long filler downtime lasts, and which licensed provider nearby to trust, and the answers come from what websites expose. Egochi builds the structure Google AI Overviews, ChatGPT, Gemini, and Perplexity read straight into the site, instead of bolting it on after launch.

Google AI OverviewsChatGPTGeminiPerplexity

Treatment pages built to be quoted

The page-per-treatment architecture Egochi designs is also the citation unit AI engines prefer: one treatment, its cost range, candidacy, and downtime under plain headings a system can lift. The structure that ranks is the structure that gets quoted.
Provider credentials as machine-readable proof

Egochi marks up your injectors, their certifications, the medical director, and each location in structured schema. When someone asks Gemini or Perplexity who is qualified nearby, those are the signals the systems resolve before naming a practice.
Price context the assistants can repeat

Cost questions lead med spa AI queries, and assistants cite the practices that answer them. The honest ranges Egochi publishes on treatment pages, with a final-quote-at-consult note, earn those citations while filtering mismatched budgets.
A fast site stays in the answer set

Slow, template-locked sites get crawled less and parsed worse, by classic search and the systems behind AI answers alike. The mobile speed Egochi builds to is a visibility asset on both surfaces, not just a conversion one.

From Teardown to Launch

Teardown and structure plan

Egochi reviews your current site page by page: what ranks, what converts, where visitors leave, and how many taps booking takes. The rebuild plan maps a page per treatment before any design starts.
Design in your practice voice

Working from your photography, brand, and clientele, Egochi designs toward the balance that books: medically credible without feeling cold, warm without reading like a blog. You review real pages, not abstract mockups.
Treatment pages and provider bios

Egochi writes every treatment page with candidacy, downtime, and cost context, drafted alongside your providers so the clinical detail holds up. Injector and aesthetician bios go live with credentials front and center.
Galleries and booking wired in

Egochi launches the gallery system with per-image consent tracking and treatment filters, and connects your existing scheduler so booking works from every page in as few steps as it allows.
Speed pass and launch

Before launch Egochi tests on real phones: load times, Core Web Vitals, one-handed navigation, and the full booking flow end to end. Redirects preserve your existing rankings on day one.

Fair Doubts About a Website Project

Our site looks fine. Is a rebuild really worth it?

Looks are not the question; structure is. A pretty site with one services page cannot rank for individual treatments, and a slow one leaks the mobile visitors who make up most treatment research. If your site produces consults steadily and ranks for the treatments you sell, keep it. If search sends almost nobody, the design is decorating a structural problem.

Why not use the free template from our booking software?

Because hundreds of practices run the identical template, and search engines have no reason to rank your copy above theirs. Vendor templates also lock the structure: no real treatment pages, no gallery consent system, limited speed fixes. They are honest starter tools. Once marketing starts to matter to revenue, the template becomes the ceiling Egochi gets hired to remove.

Can we just add pages to our current site instead?

Sometimes, and Egochi will say so when it is true. If the platform is sound and reasonably fast, adding treatment pages and fixing the booking path costs less than starting over. The rebuild case appears when the foundation itself fails: slow loads nothing can fix, a locked vendor system, or a structure search engines cannot read.

How long does a med spa website project take?

A focused build typically runs six to ten weeks depending on treatment count, gallery scope, and how quickly provider bios and photos arrive from your side. Egochi sets the schedule in writing before work starts. Watch for two extremes: overnight template swaps that change nothing, and open-ended projects with no fixed page list.

Common Mistakes to Avoid

Buying a redesign that repaints the same one-page treatment list, changing the colors while keeping every structural problem intact.
Launching galleries without per-image consent records, so one revoked release means hunting photos across the whole site by hand.
Hiding booking behind a contact form that promises a callback, losing the late-night researcher who wanted to book right then.
Filling the site with stock models instead of your own space, providers, and consented client results, which reads as having something to hide.
Testing only on the office desktop while nearly every prospective client meets the site on a phone.

Med Spa and Health Web Design Case Studies

Egochi publishes these receipts from elective-health and beauty builds across the client roster. Every number restates the client's published case study, and the practices whose sites had to earn medical trust lead the row.

Cosmetic Dentistry Beverly Hills

Cosmetic Dentistry | Beverly Hills, CA

An elective practice whose old pages lost researchers in a bounce. Egochi rebuilt the service pages around what patients actually read before booking, and visitors started staying.
- 22% Bounce Rate Reduction
- 41% More Time on Service Pages
- 64% Local Organic Sessions
See the case study →
Majewski Plastic Surgery

Plastic Surgery | Elective Aesthetics

An aesthetic surgery practice that had to look as credible online as in the consult room, the exact tone balance this page describes. Egochi built the presence, and inquiries and revenue followed.
- 120 Monthly Patient Inquiries
- $150K Added Monthly Revenue
- +75% Organic Traffic Growth
See the case study →
Bloom JB’s Salon

Beauty Salon | WordPress Rebuild

A salon whose outdated site undersold its reputation to nearby clients. Egochi redesigned it and rebuilt the local visibility around it, and inquiries climbed with the new presence.
- +80% Website Engagement Lift
- +66% Local Inquiry Growth
- +74% Organic Traffic Surge
See the case study →
Global Healing

Health Ecommerce | ADA-Compliant Build

A $40M health brand whose store had to be fast, accessible, and trustworthy at once, the standard Egochi holds med spa builds to. The rebuilt site cut cart abandonment and lifted mobile revenue.
- 20% Cart Abandonment Drop
- +35% Mobile Revenue Rise
- 100% ADA Compliance Score
See the case study →
Frends Beauty

Beauty Retail | Magento Redesign

A professional beauty retailer with a deep catalog and an outdated storefront. Egochi redesigned the Magento site and ran search and paid with it, and revenue followed the rebuild.
- +85% Organic Traffic Increase
- $300K Sales Revenue Growth
- 15K Extra Monthly PPC Visitors
See the case study →
Airbrush Makeup

Beauty Ecommerce | Magento Redesign

A beauty brand whose cluttered site buried its craftsmanship. Egochi rebuilt it around clean navigation and high-quality imagery, and traffic, customers, and revenue climbed together.
- +75% Organic Traffic Lift
- 20K New Monthly Customers
- $300K Added Quarterly Revenue
See the case study →

See How Egochi Works

A short look at how our team plans, builds, and reports on client work.

Is This Right for You?

This is for you if

Your current site is a template from your booking vendor and looks like every other practice using it.
Your treatments are buried in a dropdown or one long page, and search sends almost no one to them.
The site looks fine on a desktop but stalls on phones, and phones are where your clients are.

This may not be the right fit if

You want a cosmetic refresh without touching the structure; new paint on a one-page treatment list changes nothing.
You cannot supply provider bios or consented photos; a med spa site built on stock imagery will not convert.

See the work: Health & beauty case studies · Web design case studies

What Clients Tell Us

New clients mention Google all the time now. Egochi helped us get more reviews and rank higher in local search. Our appointment book stays full and we’ve expanded our team.

Susan Williams October 2024

More client reviews

The Complete Med Spa Program

This page is one part of a five-part program. Each piece works alone and works better together.

Common Questions About Med Spa Website Design

How much does a med spa website cost?

Egochi builds med spa websites inside marketing plans that start at $1,500 monthly, and as standalone projects quoted by scope. Page count, gallery build, and booking connections drive the figure, and you see it in writing before any work starts.
Does website design affect how a med spa shows up in AI search?

Directly. Google AI Overviews, ChatGPT, Gemini, and Perplexity answer treatment questions from what sites expose: per-treatment pages, provider credentials in schema, honest price ranges, and a fast, parseable build. Egochi designs that structure in from the start, so the site clients see and the data assistants cite come from the same build.
Should a med spa website show prices?

Show ranges at minimum. Hiding prices does not create consults; it creates DM questions and drop-offs to the competitor who answers. The ranges Egochi publishes with a "final quote at consult" note filter out mismatched budgets and make the consults you do get far more likely to book treatment.
Can a new website work with my current booking system?

Yes. Egochi designs around the scheduler you already run, whether that is Boulevard, Vagaro, Aesthetic Record, or another platform, so booking buttons open your real calendar. Changing software mid-project multiplies risk; keep the system your front desk knows and fix the path to it.
What should a med spa ask a website design company before hiring?

Ask for the page list in writing: a page per treatment and a bio per provider, or the structure cannot rank or convert. Ask how gallery consent gets tracked per image, whether booking connects to the scheduler you already run, and how the build tests on real phones. Watch for two extremes: overnight template swaps and open-ended projects with no fixed scope.